TRANSMISSION EVENTS AND LOCAL
PARTNERS ANNOUNCE NEW VENUE IN
RED RIVER DISTRICT
 
  

- The Sidewinder Opens October 1 at 715
Red River Street - 
  

 
  
AUSTIN, TEXAS (August 5, 2015) – Partners John Wickham (owner,
Elysium and Valhalla), Graham Williams (Transmission Events),
Jared Cannon (Red7), Tyson Swindell (Red7), Richard Napierkowski
(Red Eyed Fly), and Benjamin Corwin (Red Eyed Fly) are proud to
announce the opening of The Sidewinder (715 Red River Street) on
October 1, 2015. This new partnership and venture has brought
together several of Austin’s most experienced music industry
professionals. The Sidewinder will be booked by Transmission
Events, which currently books venues in Austin, San Antonio, and
Dallas, including The Mohawk, Club Dada, and Paper Tiger, among
others. 
  
 
  
The Sidewinder will open in the space currently occupied by Red
Eyed Fly. The Sidewinder’s opening will coincide with the closing of
Red7 (611 E 7th Street), which is currently booked by Transmission
Events, at the end of September. The current Red Eyed Fly space
will be completely remodeled and revamped inside and out as it
transforms into The Sidewinder. Austin’s own Prototype Vintage will
handle all of the décor and the look of the space. The overhaul will
include upgraded sound, lighting, and stage production elements.
Transmission Events will handle the booking and will manage the
venue’s calendar. The first events to be held at The Sidewinder will
be announced soon on the forthcoming venue website and social
media accounts. Cannon and Swindell will handle the day-to-day
management of the venue. 
  
 
  
“This is an opportunity to refresh the Red Eyed Fly space and to
bring more live music to the city. We plan to work together and use
our industry experience to create a venue that is best for both the
fans and the performers,” said Wickman. 
  

  
  
Wickham, who owns both neighboring Elysium and Valhalla with
other partners, acquired Red Eyed Fly earlier this spring, just before
South by Southwest (SXSW), with partners Napierkowski and
Corwin. The venue remained Red Eyed Fly through SXSW, per the
previous contract in place, and now the partners have now decided to
revitalize the space. Red7, which has been in a lease battle to keep
its location on East 7th, is officially shuttering its doors at the end of
September. Three of the five former Red7 partners wanted to
continue operating a venue in Austin’s Red River District, which lead
to the formation of this new venture. 
  
 
  
“The team at Red7 has been running a popular and successful
venue for some time, and Transmission Events has successfully
booked the room for many years. Red Eyed Fly offers an amazing
location with so much potential for keeping the street's tradition of
great live music alive. Potential that the current owners of the Fly
saw when they bought it earlier this year and we're excited for this
new venue and partnership. Patrons can expect the same
programming, and concerts that Transmission Events is known for
bringing to the Red River District at The Sidewinder, as well as happy
hours and more,” said Williams.  
  
 
  
For more information on The Sidewinder programming and opening
news, please visit transmissionevents.com. 
  
 
  
### 
  
 
  
About The Sidewinder: 
  
Opening in October 2015, The Sidewinder is a music and events
venue located at 715 Red River Street in Austin’s Red River District.  
  
 
  
About Transmission Events: 
  
Transmission Events is a full service production company offering an
array of services including talent buying, production, location
services, backline rental, partnership & activations, marketing, and
more. We support, create, and curate events that are distinctly
different yet always relevant to today's interests. Pure, raw, current,
smart, and special. Proudly serving as defenders of Good Times
since 2006. More information at transmissionevents.com