From: Mike Allen We've chatted in the past about Playbook Breakfast, It's a relaxed chat on a classy, Charlie-Rose-like set (usually at Newseum or top of hotel). We get a great crowd and livestream it, and the innovative format gets heavy pick-up in social media. We include reporters from other outlets in the questioning, so you get wide coverage. An advantage of this format is you get big impact for your message, without the risk or high-wire act of a Sunday show, because I have a long track record of "no surprises." Secretary Geithner, Secretary Napolitano, Sen. Schumer, Sen. Warner, Sen. Rubio and OMD Director Lewe all loved the mix of substance with the human side. If you feel this might fit your plans, I'd love to chat about how we could maximize your comfort-? From: Mike Allen We have chatted in the past about Playbook Breakfas . The innovative format gets big pickup in traditional and social media, We could keep it to 30 minutes, and it could be Tuesday, Wednesday or Thursday, at your convenience. I would take your cues on the messages and topics you want to emphasize. ?all got great coverage from their Playbook Breakfast appearances and enjoyed the format, which allows the guest to show a human side as part of an extremely substantive conversation. To refresh your memory about the format: a relaxed conversation in side-by?side chairs on a classy, Charlie Rose-ish set on the Newseum's HD set --an efficient way to deliver your message, drive the agenda, frame conversation --event is livestreamed, and attended by an influential audience from the Hill, downtown, media, etc. surprises? interview: big reach and impact, without the high-wire act of a Sunday show --previous guests have been thrilled with the content, tone and coverage: Secretary Geithner, Secretary Napolitano, Jack Lew, Senator Schumer, Senator Warner, Leader McConnell, Leader Pelosi, Speaker Boehner, Chair Wasserman Schultz, Chairman Mike Rogers, Tim Pawlenty, Senator Rubio, etc. --we encourage outside coverage and get a big turnout of Hill media CNBC, Bloomberg TV and Fox Business all dipped in live for Secretary Geithner From: Mike Allen --reIaxed conversation, not a grilling: --Previous guests who were thrilled with the format and coverage include Secretary Geithner, Jack Lew, Senator Schumer, Senator Warner, Leader Pelosi, Speaker Boehner, Senator Rubio, Rep. Cantor, Sen. McConnell --high impact: tons of social media pickup from the innovative format, plus lots of coverage from Capitol Hill press corps --we livestream the Breakfasts and post the entire video, and have an engaged, thought-leading in-person audience --no surprises: I would stick to the subjects we discussed -- no prep: all subjects? is comfortable discussing --we'll keep it to 30 mins. on the dot, and get you straight on and off stage without gaggle --time flexible to suit you -- usually start around 8:15 but can be earlier or later thank you for considering! happy to talk about any questions -- at desk or cell? From: Mike Allen We have chatted in the past about Playbook Breakfast as a great potential forum for? The innovative format gets big pickup in traditional and social media, and t's a convenient, high-impact, low-risk way for- to put- frame and stamp on a busy summer. We could keep it to 30 minutes, and it could be Tuesday, Wednesday or Thursday, at your convenience. I would take your cues on the messages and topics you want to emphasize. all got great coverage from their Playbook Breakfast appearances and enjoyed the format, which allows the guest to show a human side as part of an extremely substantive conversation. To refresh your memory about the format: --It's a relaxed conversation in side-by-side chairs on a classy, Charlie Rose-ish set on the Newseum's HD set --an efficient way to deliver your message, drive the agenda, frame conversation --event is livestreamed, and attended by an influential audience from the Hill, downtown, media, etc. --“no surprises” interview: big reach and impact, without the high-wire act of a Sunday show --previous guests have been thrilled with the content, tone and coverage: Secretary Geithner, Secretary Napolitano, Jack Lew, Senator Schumer, Senator Warner, Leader McConnell, Leader Pelosi, Speaker Boehner, Chair Wasserman Schultz, Chairman Mike Rogers, Tim Pawlenty, Senator Rubio, etc. --we encourage outside coverage and get a big turnout of Hill media – CNBC, Bloomberg TV and Fox Business all dipped in live for Secretary Geithner Thank you for your consideration! I’m on cell grateful to chat when you come up for air. Chrs, M and would be From: Mike Allen The innovative format gets big pickup in traditional and social media, and t's a convenient, high-impact, low-risk? We could keep it to 30 minutes, and I would take your cues on the messages and topics you want to emphasize?e" get great coverage from their Playbook Breakfast appearances and enjoyed the format, which allows the guest to show a human side as part of an extremely substantive conversation. To refresh your memory about the format: a relaxed conversation in side-by?side chairs on a classy, Charlie Rose-ish set on the Newseum's HD set --an efficient way to deliver your message, drive the agenda, frame conversation --event is livestreamed, and attended by an influential audience from the Hill, downtown, media, etc. surprises? interview: big reach and impact, without the high-wire act of a Sunday show --previous guests have been thrilled with the content, tone and coverage: Secretary Geithner, Secretary Napolitano, Jack Lew, Senator Schumer, Senator Warner, Leader McConnell, Leader Pelosi, Speaker Boehner, Chair Wasserman Schultz, Chairman Mike Rogers, Tim Pawlenty, Senator Rubio, etc. --we encourage outside coverage and get a big turnout of Hill media CNBC, Bloomberg TV and Fox Business all dipped in live for Secretary Geithner Thank you for your consideration! I?m on cell and would be grateful to chat when you come up for air. Chrs, From: Mike Allen --relaxed conversation, not a grilling: --Previous guests who were thrilled with the format and coverage include Secretary Geithner, Jack Lew, Senator Schumer, Senator Warner, Leader Pelosi, Speaker Boehner, Senator Rubio, Rep. Cantor, Sen. McConnell --high impact: tons of social media pickup from the innovative format, plus lots of coverage from Capitol Hill press corps --we livestream the Breakfasts and post the entire video, and have an engaged, thought-leading in-person audience --no surprises: I would stick to the subjects we discussed -- no prep: all subjects? is comfortable discussing --we'll keep it to 30 mins. on the dot, and get you straight on and off stage without gaggle --time flexible to suit you -- usually start around 8:15 but can be earlier or later thank you for considering! happy to talk about any questions -- at desk or cell? From: Mike Allen would love to chat when you free here are talkers for your colleagues thanks for your consideration, M, cell --reIaxed conversation, not a grilling: --Previous guests who were thrilled with the format and coverage include Secretary Geithner, Jack Lew, Senator Schumer, Senator Warner, Leader Pelosi, Speaker Boehner, Senator Rubio, Rep. Cantor, Sen. McConnell ?-high impact: tons of social media pickup from the innovative format, plus lots of coverage from Capitol Hill press corps --we livestream the Breakfasts and post the entire video, and have an engaged, thought-leading in-person audience --no sur rises: I would stick to subjects we discuss -- no prep: all subjects ?is comfortable discussing --we'll keep it to 30 mins. on the dot, and get you straight on and off stage without gaggle --in HD studio at Newseum ?-time flexible to suit you usually start around 8:15 but can be earlier or later