Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 1 of 114 Page ID #:261 2 3 4 ) 6 Daniel L. Reback (SBN 239884) Email: dreback@kranesmith.com Jeremy Smith LSBN 242430) Email: jsmithkranesmith.com Benjamin J. Smith (SBN 266712) Email: bsmithbanesmith.com KRANE & ST1ITH, APC 16255 Ventura Boulevard, Suite 600 Encino, CA 91436 Tel: (818) 382-4000 Fax: (818) 382-4001 7 Attorneys for Plaintiffi CHRISTOPHER GORDON 8 9 UNITED STATES DISTRICT COURT 10 CENTRAL DESTRICT OF CALIFORNIA 11 12 CHRISTOPHER GORDON, an individual, Case No. CV 15-04905 JFW (PLAx) I, Hon. John F. Walter, presiding ii Plaintiff, 14 FIRST AMENDED COMPLAINT FOR: vs. 15 DRAPE CREATE VE, INC., a Missouri 16 corRoration; PAPYRUS-RECYCLED GREETINGS, INC., an Illinois 17 corporation; and DOES 1 to 10, inclusive, 18 Defendants. 19 1. TRADEMARK INFRINGEMENT [15 U.S.C. §1114 et seq. 2. TRADEMA K INFRINGEMENT [California law]; 3. FEDERAL UNFAIR COMPETITION AND FALSE DESIGNATION OF ORIGIN [15 U.S.C. l 125(a)]; and 4. UNFAIR COMPETITION [California law] 20 21 DEMAND FOR JURY TRIAL 22 23 24 25 26 27 28 —1— FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 2 of 114 Page ID #:262 Plaintiff CHRISTOPHER GORDON (“Plaintiff’) alleges as follows: INTRODUCTION 2 3 Plaintiff is a comedic narrator who, on January 18, 2011, published a video on YouTube that consisted of his original narration humorously describing the traits of a 5 6 honey badger. The video went “viral” and has generated more than 76 million views 7 on YouTube. In the video, Plaintiff’s original expressions and jokes include the 8 phrases “Honey Badger Don’t Care,” and “Honey Badger Don’t Give a Shit”, among 9 10 others. Plaintiffs original expressions have gained a tremendous amount of notoriety, 11 and his expressions have been referred to in commercials, television shows, 12 . magazines, and throughout the internet, and by numerous celebnties. Plaintiff 13 14 copyrighted his narration and trademarked “HONEY BADGER DON’T CARE” under 15 four separate registration numbers for various classes ofgoods, including, inter a/ia, t 16 shins, audio books, computer application software and plush toys. Plaintiff has also 17 18 produced, advertised, and sold merchandise, including greeting cards, bearing his 19 expressions and trademarks of “Honey Badger Don’t Care” and “Honey Badger Don’t 20 Give a Shit” since soon after the video was published, and he continues to sell and 21 22 license greeting cards bearing his expressions and marks today. 23 24 Upon information and belief, Defendant Drape Creative, Inc. and Defendant Papyrus-Recycled Greetings, Inc. collaborated to manufacture, distribute, sell and 25 26 advertise several different greeting cards that copied Plaintiffs expression and 27 trademark, “Honey Badger Don’t Give a Shit.” Defendants’ unauthorized sales of 28 -7FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 3 of 114 Page ID #:263 1 2 greeting cards bearing Plaintiffs trademark and expressions, coupled with their intentional deceptive business practices to create customer conftision, which actually 3 happened here, constitute, inter a/ia, willftil trademark infringement and unfair 5 competition. 6 JURISDICTION AND VENUE 7 8 1. This is a civil action arising under the Trademark Laws of the United 9 States, 15 U.S.C. 10 § 1051, et seq. This Court has subject matter jurisdiction pursuant to 28 U.S.C. §l331 and 1338. 11 12 2. This Court has supplemental jurisdiction over the claims in this 13 Complaint that arise under California law pursuant to 28 U.S.C. § 1367(a) because the 14 state law claims are so related to the federal claims that they font part of the same 15 16 case or controversy and derive from a common nucleus of operative facts. 17 18 3. Venue is proper in this Court pursuant to 28 U.S.C. §139l(b) and 1400(a). At all times relevant hereto, Plaintiff has been a resident of Los Angeles, 19 20 California. The infringing products which are the subject of this litigation have been 21 22 distributed and offered for distribution in the Central District of California, and the Defendants transact business in the Central District of California. Defendants have 23 24 extensive contacts with, and conduct business within, this District; have placed 25 products into the stream of commerce in this District; and have caused tortious injury 26 to Plaintiff in this District. 27 28 -3FIRST AMENDED COMPLMNT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 4 of 114 Page ID #:264 PARTIES 2 4. Plaintiff is an individual residing in Los Angeles, California. 5. Plaintiff is informed and believes, and thereon alleges, that Defendant 3 4 5 Drape Creative, Inc. (“DCI”) is a Missouri corporation that is subject to the 6 jurisdiction of this Court. DCI, which does business as Tomato Cards, designs 7 8 greeting cards and conducts its business on the internet at dcistudios.com. 9 10 6. Plaintiff is informed and believes, and thereon alleges, that Defendant Papyrus-Recycled Greetings, Inc. (“Recycled Greetings”) is an Illinois corporation II 12 that is subject to thejurisdiction of this Court. Recycled Greetings produces and sells 13 greeting cards and conducts its business on the internet at prureetins.com. 14 • According to its website, DCI is “[k]nown for their clever humor and 15 16 depth of design” and more than 20,000,000 of their cards are sold annually, making 17 DCI the “largest contributor” to Defendant Recycled Greetings. Plaintiff is informed 18 and believes, and thereon alleges, that Defendant DCI and Defendant Recycled 19 20 Greetings (collectively, “Defendants”) authorized, directed, participated in, 21 contributed to, ratified, and/or accepted the benefits of the wrongful acts as alleged ‘7 herein. 23 24 8. The true names and capacities, whether individual, corporate, associate or 25 otherwise of defendants DOES 1 through 10, inclusive, are unknown to Plaintiff who 26 27 therefore sues said defendants by such fictitious names. Plaintiff is infonTled and 28 believes and based thereon alleges that each of the fictitiously named defendants is -4FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 5 of 114 Page ID #:265 I 2 responsible in some manner for the events, acts, occurrences and liabilities alleged and referred to herein. Some of the DOE defendants include the retailers who sold the 3 infringing greeting cards, however, Plaintiff currently does not know their identities. 5 Plaintiff will seek leave to amend this Complaint to allege the true names and 6 capacities of these DOE defendants when the same are ascertained. 7 SUBSTANTIVE ALLEGATIONS 8 9 Plaintiff and His Video, Copyright a ‘id Traden, ark 10 Plaintiff is a comedian, narrator, writer, and actor, and is commonly 11 12 13 14 known by his alias, “Randall.” 10. On January 18, 2011, Plaintiff published a video (the “Video”) on YouTube that consisted of his original narration humorously describing the traits of a 15 16 honey badger) The Video, titled The Crazy Nastyass Honey Badger (original 17 narration by RandalQ, became an instant hit. The Video went “viral” and is one of 18 the most popular videos ever uploaded onto YouTube. To date, the Video has 19 20 generated more than 76 million views on YouTube. The Video and subsequent 21 phenomenon have been covered by internet blogs such as the H1(ffihzgton Post (which 77 proclaimed “Honey Badger Don’t Care [as] the best nature video of all time”) as well 23 24 as by entertainment and news outlets from Forbes to the New York Observer to TMZ. 25 11. In the Video, among Plaintiffs original expressions and jokes are that 26 27 28 ‘The Video is available at https://www.youtube.corn/watch?v=4r7wHMg5Yig -5FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 6 of 114 Page ID #:266 the “HONEY BADGER DON’T CARE” and the “HONEY BADGER DON’T GIVE 2 A SHIT.” Specifically regarding the phrase “Honey Badger Don’t Give a Shit” 3 4 (“HBDGS”), Plaintiff recites that expression verbatim or similarly four (4) different 5 times in the Video. 6 (Video at 0:24; 0:35; 1:18; and 1:30.) Plaintiff’s original expressions (and others contained in the Video) have gained a tremendous amount of 7 8 notoriety, and his expressions have been referred to in commercials, television shows, 9 magazines, and throughout the internet. 10 12. Plaintiff is the owner of trademark registrations for HONEY BADGER 11 12 DON’T CARE (the “Mark”). Plaintiff registered the Mark with the United States 13 Patent and Trademark Office (“USPTO”) for various classes of goods under the 14 following Registration Numbers: 4,505,781; 4,419,079; 4,419,081; and 4,281,472. 15 16 Attached hereto as Exhibit A are true and correct copies of the Trademark 17 Registrations. 18 13. Initially, the USPTO rejected Plaintiffs trademark application on the 19 20 grounds that Plaintiffs usage of the Mark was ornamental and did not function as a 21 trademark to identify Plaintiff as the source of his goods. Plaintiff responded to the 22 USPTO, detailing why the Mark was an indicator ofsource. In his Response to Office 23 24 Action sent to the USPTO, Plaintiff included screenshots of his Video and website, 25 provided specimens showing the various goods he sold using the Mark, and cited law 26 in support of his argument that the Mark was not merely ornamental but served as a 27 28 source identifier. Attached hereto as Exhibit B is a true and correct copy ofPlaintiffls -6FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 7 of 114 Page ID #:267 I 2 Response to Office Action sent to the USPTO. The USPTO considered the evidence, reversed its initial decision, and issued Plaintiff the trademark registrations. 3 14. 4 After the Video was published, Plaintiff produced and sold goods, 5 including, inter a/ia, t-shirts, sweatshirts, bumper stickers, hats, mugs and plush dolls 6 that displayed his Mark and expressions. Plaintiff has also selectively licensed his 7 8 intellectual property rights to third parties in order to monetize the profitability of his 9 ‘Marks. 10 15. In about February 2011, since soon after the Video was made, Plaintiff 11 12 began using the HBDGS mark as a trademark on goods. Plaintiffused, and uses, the 13 HBDGS mark as a source identifier on numerous products, including: men’s t-shirts; 14 women’s t-shirts; women’s tank tops; baby bodysuits; infant t-shirts; hats; coffee 15 16 mugs; keychains; magnets; stickers; mugs; plates; aprons; buttons; mouse pads; and 17 posters. Attached hereto as Exhibit C are true and correct copies of advertisements 18 for some of Plaintiffs authorized goods bearing his HBDGS mark. 19 20 16. Specifically, Plaintiff also produced and sold greeting cards and 21 postcards that displayed both his trademarks and expressions of “Honey Badger Don’t 77 Care” and HBDGS. For example, attached hereto as Exhibit D is a true and correct 23 24 copy of an advertisement for one of Plaintiffs authorized postcards bearing his 25 26 27 HBDGS mark. In addition, attached hereto as Exhibit E are true and correct copies of some of Plaintiffs authorized greeting cards bearing his Mark. Some of Plaintiffs 28 ‘authorized greeting cards state, “Honey Badger Don’t Care!!! About Christmas” and -7FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 8 of 114 Page ID #:268 I 2 “Honey badger don’t care about St. Patrick’s Day.” (Ex. E.) As alleged herein, Defendants’ unauthorized greeting cards are confusingly similar to Plaintiffs 3 authorized greeting cards. Plaintiff continues to sell such greeting cards and postcards 5 today. 6 17. Plaintiff primarily advertises his goods bearing his Marks, including 7 8 greeting cards, on the internet. Sales of Plaintiffs merchandise bearing his Marks 9 have been substantial, with a majority of the sales occurring via the internet. 10 18. Plaintiffs trademark is inherently distinctive and/or has acquired 11 12 secondary meaning as to the source of all products advertised, marketed, sold, or used 13 in connection with his trademark and derivations thereof 14 The Mark and its derivations are instantly recognizable as being associated with Plaintiff (i.e. Randall). 15 16 The Mark and/or its derivations have appeared in Plaintiffs Video, and have since 17 been displayed on numerous advertisements and goods that Plaintiff promotes. 18 Plaintiff even authored a book titled Honey Badger Don ‘t Care: Randall Guide to 19 20 Crazy Nastyass Animals, and launched a mobile “app” titled The Honey Badger Don’t 21 Care. 19. Plaintiff has expended a significant amount oftime and effort in making 23 24 his Marks well-known to the public. Plaintiff has promoted his Marks by, inter aIm, 25 advertising it in connection with his products, making guest appearances in media 26 27 28 outlets, and publicizing the Marks through social media platforms. 20. As a result of the foregoing, including, but not limited to, the extensive -8FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 9 of 114 Page ID #:269 1 2 advertisements, promotions, sales, and enormous popularity of the Marks, the public has come to exclusively identify the Mark and its derivations with Plaintiff. Among 3 other things, Plaintiff, his expressions, and/or his Mark have appeared or been alluded 5 to in a Wonderful Pistachios commercial duringDancing with the Stars, in an episode 6 of the popular television show America ‘s Got Talent, in an episode of the hit 7 8 television series Glee by the show’s famous cheerleading coach Sue Sylvester (Jane 9 Lynch), in a Vogue profile of celebrity recording artist Taylor Swift, and on the 10 Howard Stern radio show (Baba Booey). Plaintiffs expressions and Mark are famous 11 distinctive under applicable law, including within the meaning of 15 U.S.C. 12 and 13 § 1125(c)(1)and 1127. 14 Defendants’ Unlawful Activities and Willful Infringem cut 15 16 21. Defendants are competitors of Plaintiff as they also produce and sell 17 greeting cards. 18 22. Defendants created, produced, distributed and sold greeting cards that 19 20 bore: Plaintiffs expressions that were copied verbatim from Plaintiffs Video; 21 derivations of Plaintiffs Mark; and phrases confusingly similar to Plaintiffs Mark. 77 For instance, Defendants sold multiple variations of greeting cards that stated, “Honey 23 24 Badger don’t give a shit,” a clear reference to, and improper use and trading off of 25 Plaintiffs Mark. Defendants’ greeting cards are confusingly similar to Plaintiffs 26 authorized cards. For instance, some of Defendants’ greeting cards state, “Halloween 27 28 is Here. Honey Badger don’t give a shit.” and “It’s Your Birthday! Honey Badger -9FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 10 of 114 Page ID #:270 1 2 Don’t Give A Sh*T.” Attached hereto as Exhibit F are true and correct copies of some of Defendants’ infringing greeting cards. Defendants produced and sold these 3 greeting cards throughout the United States, including California. Defendants began 5 selling the infringing greeting cards after Plaintiff used the Honey Badger Don’t Care 6 and HBDGS marks in commerce. 7 8 23. Defendants’ unlawful use of Plaintiffs trademark and their unfair 9 competition enabled them to reap financial success, as Defendants produced and sold 10 greeting cards in various formats, all with derivations of Plaintiffs trademark. 11 12 Defendants’ sales of the infringing cards were substantial, as the cards were sold in 13 numerous retail stores throughout the country. 14 24. . . . In producing and selling the infringing cards, Defendants intended to 15 16 capitalize on Plaintiffs Mark, trample upon his intellectual property rights, and cause 17 customer confusion in the process. Actual customer confusion occurred, as Plaintiff 18 (i.e., Randall) received inquiries from his admirers who asked Plaintiff whether the 19 20 greeting cards were his own and customers believed Defendants’ cards were affiliated 21 with Plaintiff Consumers actually inferred a connection between Defendants’ 77 greeting cards and Plaintiff Some examples include one of Plaintiffs admirers 23 24 “tweeting” he saw a line of Defendants’ greeting cards and stating Defendants were 25 “riding off your name”, and another admirer who sent Plaintiff photocopies of 26 27 Defendants’ cards and said, “I hope you’re getting royalties from this stuff” Another 28 consumer bought Defendants’ cards, tweeted to Plaintiff a photo ofDefendants’ cards -10FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 11 of 114 Page ID #:271 1 2 and stated, “@Randallsanimals look what we found” in beliefthe consumer purchased one of Plaintiffs authorized greeting cards. Attached hereto as Exhibit G is a true 3 and correct copy of one of the tweets received by Plaintiff concerning Defendants’ 5 cards. The cards were not authorized by Plaintift though they misleadingly appeared 6 tobe. 7 8 25. Defendants’ intentional and deceitful acts of unfair competition and use 9 of the Marks have caused confusion, and are likely to do so in the future, and have 10 caused mistake and deception as to the affiliation or association of the Defendants 11 12 with Plaintiff, and asto the origin, sponsorship, or approval of the Defendants’ goods 13 by Plaintiff Plaintiffhas neither authorized nor consented to the use by Defendants of 14 the Mark, any colorable imitation of it, or any mark confusingly similar to it. 15 16 26. Plaintiff is informed and believes, and thereon alleges, the Defendants’ 17 purpose in utilizing the Marks is an attempt to benefit unfairly from the valuable 18 goodwill and extreme popularity of the Marks, which was established at great expense 19 20 and effort by Plaintiff Defendants’ use of Plaintiffs HBDGS mark was a clear 21 22 attempt to steer customers its way and confuse them as to the source of the goods, for commercial gain. Defendants unlawfully capitalized off Plaintiffs goodwill and 23 24 intellectual property rights. 25 26 27 27. On information and belief, notwithstanding Plaintiffs written demand that Defendant cease and desist from selling the infringing cards, Defendant continued 28 to sell the infringing cards in intentional disregard of Plaintiffs rights. —11— FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 12 of 114 Page ID #:272 I 2 FIRST CLAIM (Trademark Infringement under 15 U.S.C. §1114 etseq. Against All 3 Defendants) 4 5 6 28. Plaintiff repeats, repleads and realleges the allegations contained in Paragraphs 1 through 27, as though fully set forth herein. 7 8 29. The aforesaid acts of Defendants constitute infringement of the Mark 9 underl5U.S.C.*lll4etsecj. 10 30. As a direct and proximate result of Defendants’ wrongful acts, Plaintiff 11 suffered and continues to suffer and/or is likely to suffer damage to his trademark, 12 has 13 reputation, and goodwill. Defendants will continue to use the Mark and will cause 14 irreparable damage to Plaintiff. Plaintiff has no adequate remedy at law and is entitled 15 16 to an injunction restraining Defendants and their officers, agents, employees, and all 17 persons acting in concert with them, from engaging in further acts of infringement. 18 31. Plaintiff is further entitled to recover from Defendants the actual damages 19 20 that he sustained and/or is likely to sustain as a result of Defendants’ wrongful acts. 21 Plaintiff is presently unable to ascertain the full extent of the monetary damages that 77 he has sustained and/or is likely to sustain by reason of Defendants’ acts of trademark 23 24 infringement. 25 26 27 32. Plaintiff is further entitled to recover from Defendants the gains, profits, and advantages that Defendants have obtained as a result of their wrongful acts. 28 Plaintiff is presentlyunable to ascertain the extent ofthe gains, profits, and advantages -12FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 13 of 114 Page ID #:273 1 2 that Defendants have realized by reason of their acts of trademark infringement. 33. Because ofthe willifil nature ofthe wrongifil acts of Defendants, Plaintiff 3 is entitled to all remedies available under 15 U.S.C. §1 117 and 1118, including but 5 not limited to an award of treble damages and increased profits pursuant to 15 U.S.C. 6 §1117. 7 8 34. Plaintiff also is entitled to recover his attorneys’ fees and costs of suit 9 pursuantto 15U.S.C.1117. SECOND CLAIM 11 12 (Trademark Infringement under California Common Law Against All 13 Defendants) 14 35. Plaintiff repeats, repleads and realleges paragraphs 1 through 34, 15 16 inclusive, of this Complaint and incorporates the same herein by the reference as 17 though set forth in hill. 36. Defendants’ use of the Marks without Plaintiffs consent constitutes 19 20 trademark infringement and unfair competition in violation of California common law 21 22 in that, among other things, such use is likely to cause confusion, deception, and mistake among the consuming public as to the source, approval or sponsorship of the 23 24 goods offered by Defendants. 25 26 27 37. Defendants’ acts were designed to trade upon Plaintiffs reputation and goodwill by causing confusion and mistake among consumers and the public. 28 Plaintiff is entitled to preliminary and permanent injunctions restraining and enjoining -13FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 14 of 114 Page ID #:274 I 2 Defendants and their officers, agents, affiliates, vendors, partners and employees, and all persons acting in concert with Defendants, from using in commerce Plaintiffs 3 federally registered Mark and its derivations and his common law rights in same. 5 6 38. As a direct and proximate result of Defendants’ willful and intentional actions, Plaintiff has suffered damages in an amount to be determined at trial. 7 8 Because of the willful nature of Defendants’ wrongful acts, Plaintiff is entitled to an 9 award of punitive damages. THIRD CLAIM 11 12 (Federal Unfair Competition and False Designation of Origin in Violation of 13 14 15 U.S.C. §1125(a) Against All Defendants) 39. . . Plaintiff repeats, repleads and realleges the allegations contained in 15 16 Paragraphs I through 38, as though fully set forth herein. 17 18 40. Defendants’ acts as alleged above constitute unfair competition and a false designation of origin which have caused confusion, mistake, deception as to the 19 20 affiliation, connection or association ofDefendants with Plaintiff and as to the origin, 21 22 sponsorship, or approval of Defendants’ goods, services and/or activities by Plaintiff and are likely to do so in the future, in violation of the Lanham Act, 15 U.s.c. 23 24 §1125(a). 25 26 27 41. As a direct and proximate result of Defendants’ wrongful acts, Plaintiff has suffered and continues to suffer and is likely to suffer damage to his reputation, 28 goodwill, and to the Marks. Defendants will continuethe activities alleged herein and -14FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 15 of 114 Page ID #:275 1 2 will cause irreparable damage to Plaintiff. Plaintiff has no adequate remedy at law and is entitled to an injunction restraining Defendants, their officers, agents, affiliates, 3 vendors, partners and employees, and all persons acting in concert with Defendants, 5 from engaging in thrther acts of unfair competition, deceitftil acts using the Marks, 6 and false designation of origin and false affiliation and association. 7 8 42. Plaintiff is thither entitled to recover from Defendants the actual damages 9 that he sustained and/or is likely to sustain as a result of Defendants’ wrongthl and 10 devious acts. Plaintiff is presently unable to ascertain the MI extent of the monetary 11 12 damages that he has suffered and/or is likely to sustain by reason of Defendants’ acts 13 of unfair competition and false designation of origin and false affiliation and 14 association. 15 16 43. Plaintiff is further entitled to recover from Defendants the gains, profits, 17 and advantages they have obtained as a result of their wrongftil and malicious acts. 18 Plaintiff is presently unable to ascertain the extent of the gains, profits, and advantages 19 20 that Defendants have realized by reason of their acts of unfair competition and false 21 designation of origin and false affiliation and association. 77 44. Because ofthe willthl nature of the wrongthl acts of Defendants, Plaintiff 23 24 is entitled to an award of treble damages and increased profits pursuant to 15 U.s.c. 25 §1117. 26 27 45. Plaintiff is also entitled to recover his attorneys’ fees and costs of suit 28 pursuantto 15U.S.c.l117. -15FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 16 of 114 Page ID #:276 1 FOURTH CLAIM 2 (Unfair Competition Against All Defendants) 3 46. Plaintiff repeats, repleads and realleges paragraphs I through 45, 5 inclusive, of this Complaint and incorporates the same herein by the reference as 6 though set forth in full. 7 8 47. Defendants’ actions constitute unfair competition under the statutory law 9 ofCalifomia, including California Business and Professions Code section 17200, c/ 10 seq., and under the common law of the State of California. 11 12 48. The acts and conduct of Defendants complained of herein have caused 13 Plaintiff irreparable injury, and will, unless retrained, further impair the value of his 14 Marks, intellectual property rights, reputation, and goodwill. Plaintiffhas no adequate 15 16 remedy at law. 17 18 49. Plaintiff is informed and believes that Defendants have unlawfully obtained profits through their acts of unfair competition. Defendants should be forced 20 to disgorge such unlawful profits to Plaintiff 21 22 23 50. Plaintiff is further entitled to recover from Defendants his actual damages sustained as a result of Defendants’ wrongful acts. Plaintiff is presently unable to 24 ascertain the full extent of the monetary damages he has suffered by reason of 25 Defendants’ acts of unfair competition. 26 27 51. Because ofthe willful nature of Defendants’ wrongful acts, Plaintiff is 28 entitled to an award of punitive damages. -16FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 17 of 114 Page ID #:277 PRAYER FOR RELIEF 2 WHEREFORE, Plaintiff prays for judgment against Defendants and each of 3 them as follows: 5 6 1. That Defendants have (i) infringed the Mark under 15 U.S.C. §1114 et seq.; (ii) infringed the Marks under California law; and (iii) engaged in unfair 7 8 competition, and violated California Business and Professions Code section 17200 et 9 seq. 10 2. That each of the above acts were willthl. 3. That Plaintiff be awarded (i) all profits of Defendants, (ii) all of his 11 12 13 damages, (iii) statutory damages available under the law including 15 U.S.C. § 1117, if 14 elected, (iv) treble damages, (v) punitive damages, (vi) disgorgement and restitution of 15 1 6 all benefits received by Defendants arising from their infringement as provided by 17 law, and/or (vii) enhanced damages for Defendants’ willifil infringement as provided 18 in 15 U.S.C. §1117, the sum of which will be proven at the time of trial. 19 20 21 22 4. That Defendants, their officers, agents, servants, affiliates, partners, vendors, employees and attorneys, and those persons in active concert or participation with them, be preliminarily and permanently enjoined from: 23 24 25 26 a. Using Plaintiffs expression and mark “HONEY BADGER DON’T CARE” or any colorable imitation thereof, or any other expression or mark likely to cause conffision, mistake, or 27 26 deception, in connection with the sale, offering for sale, -17FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 18 of 114 Page ID #:278 distribution, manufacturing, advertising, or promotion of their 7 goods or services; 3 b. 5 Using any false designation of origin or false description that can, or is likely to, lead the public to believe that any product 6 manufactured, distributed, sold, offered for sale, or advertised by 7 8 Defendant are in any manner associated or connected with 9 Plaintiff is sold, manufactured, licensed, sponsored, or approved 10 or authorized by Plaintiffi and 11 12 c. 13 Engaging in any other activity constituting an infringement of Plaintiffs trademark rights or otherwise unfairly competing with 14 Plaintiff 15 16 5. That Defendants be directed to deliver up to Plaintiffall products bearing 17 the Mark, any copy, simulation, variation or colorable imitations ofthe Mark, and any 18 documents or tangiblethings that discuss, describe, mention or relate to such products. 19 20 21 22 23 6. That Defendants file with the Court and serve upon Plaintiffs counsel within thirty (30) days after entry ofjudgment a report in writing under oath setting forth in detail the manner and form in which Defendants have complied with the 24 requirements of the injunction. 25 26 27 28 7. That Defendants be required to pay to Plaintiff all of his costs, disbursements, and attorney’s fees in this action. 8. For prejudgment interest. -18FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 19 of 114 Page ID #:279 1 2 9. For such other relief as the Court deems proper. DATED: December 22, 201 5 Respectfully submitted, 3 4 7 8 KRANE & SMITH, APC By’:________ DANIEL L. REBACK Attorneys for Plaintiff, Christopher Gordon 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 -19FIRST AMENDED COMPLAINT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 20 of 114 Page ID #:280 DEMAND FOR JURY TRIAL Plaintiff CHRISTOPHER GORDON hereby demands ajuty trial in this 3 action. 5 6 7 DATED: December 22, 2015 Respectfully submitted, KRANE & SMITH, APC By:D 10 ii 12 DANIEL L. REBACK Attorneys for Plaintiff, Christopher Gordon 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 -20FIRST AMENDED COMPLAINT Case Document 32 Filed 12/22/15 Page 21 of 114 Page ID #:281 EXHIBIT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 22 of 114 Page ID #:282 r14lüttb ,tate of tiiitrb &tatS 3atent anb trabeiiiarft @Ifict HONEY BADGER DON’T CARE Reg. No. 4,505,781 Registered Apr. 1,2014 IntCL: 25 TRADEMARK PRINCIPAL REGIStER CIIRISTOPIIER 1 GORDON (UNiTED STATES INDIVIDUAL) CO SANA ITAKIMOr K&I flAWS P0, (lOX 1115 ChICAGO, IL 606901135 FOR CLOTHING, NAKIEflT.SIIIRTS,TANK TOPS. ONE rIECE GARMENT[OR INFAN1S ANI) 101)1)11 KS, I I)NG-SI II VI SIIIKIS,CAPS, IN ClASS 23 (hIS Cl S flANl) 19) rIRST USE 2-23-1011 • IN COMMERCE 2-23.2011 lilt MAR). CONSISIS 01 SIANDAIW CIEAHACI LRS WIIIIOUI CLAIM 10 ANY PAR ECU1AR row STYLE. SIZE. OR COLOR SN’ 85347r,67, HI Ui) 10-14-2011 SCOW 91013, EXAMINING ATtORNEY %-cS.z& ,t Dlrnt*r *111w Unlid Slum Psi,ni ,nd Tnd,mark Offln Pcp.*Iy EXHIBIT A Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 23 of 114 Page ID #:283 £,tatt ,f ZtWezy .tiiiftb stateS 3Patent aub lErabentark Office ‘I hONEY BADGER DON’T CARE Reg. No. 4,281,472 Registered Jan. 29, 2013 InICI.: 21 CIIRiSTOPFIER 2 GORDON (UNITED STATES INDIVIDUAL) COSANA IIAKIM or K&i.GATrS PD BOX IllS CHICAGO, IL 600JGI 135 FOR MUGS, IN CLASS 21 (U S CLS 2.13.23.29,30.33. 1OAND SD) TRADEMARK FIRSI USE 10.1-2011.1W COSthIERUL 10-7-2011 PRINCIPAL REGISTER Jill MARK CONSIS] S (H S IANI)Aki) CIIARACI I Its IICL’LAR I 0{I. S IVLL, SILL OR COLOR SEP. NO gS-449,921HLED 10-18-2011 SCOl I 1111111. I XAM1NINGAI ORNI Y hI S(jn mM ..3 T,.j.ir.sIL 4r.r %4 III 10111 ClAIM II) ANY PAR Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 24 of 114 Page ID #:284 ttcb £‘tatc of Initeb ‘tates 3jatent aub JLrabeuiark Dffirt ‘7 HONEY BADGER DON’T CARE Reg. No. 4,419,081 Registered Oct. 15, 2013 InLCL: 28 TRADEMARK PRINCIPAL REGISTER CHRISTOPHER Z GORDON (UNtTED STATES INDIVIDUAL) CO SANA IIAKIM or KM GAITS I’O IIOX I 115 CHICAGO. IL 6069011)5 FOR (BASED ONUSE) CIIfflSThIAS ThEE ORNAMENT5AND DECORATIONS. TALKING 1)011 SANP P1 IISII 1(315. IN ClASS 28(1 S (IS 22. 21. 3’(AND SI)) FIRST USE I0.2-2D1I.IN COMMERCE 103-2011 IIIL MARK C0tSI5IS UI SIANDAHI) CIIAHACILRS WI 1110W CLAIM 10 ANY PAR 11CULAR roNT. STYLE, SIZE. OR COLOR SN 85—119923. HI FO ID- 18-2011 SCOIT BIBfl. EXAMINING AUORNEY £Vfl fl’ Iia — 12 r.a . ..lna, Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 25 of 114 Page ID #:285 £tatc of Inittb tak% 9atent anti !Erabcniark @ffice HONEY BADGER DON’T CARE Reg. No.4,419,079 Registered Oct. 15, 2013 Tnt CI.: 9 CIIRJSTOPIIER Z GORDON (UNITED STATUS INDIVIDUAL) CO SANA TIAKiNI or K&I GAITS PC) IIOX 1115 CHICAGO. IL 60690! 135 TRADEMARK FOR AUDIO BOOKS IN ThE FIELD OF COMEDY PARODY AND SA11RE, COMPUTER Ai’PI CAl ION 51*1 WAHI I OR P.11)1111 I I’IIONI S I’ORIAIII.I MI DR PIAVI KS, IIANDIIELD CO?.1I’UIERS, NAMELY 501 IWARh [OR PlAYING GAMES. IN CLASS 9 (US. CLS 21. 23, 26. JGAND3S) PRINCIPAL REGISTER I IRSI USL 12.0.2011. IN COMMLRCL 12-0.201 I flIE MARK CONSISTS OF STANDARD CIIARAaERS WIflIOU ClAIM TO ANY PAR TWIll AR FONT. SWI F. S17F. OR CIN OR SN 85—147668. FILED 10-14-201 I scott BITiTI, EXAMINING AttORNEY &Ad Case Document 32 Filed 12/22/15 Page 26 of 114 Page ID #:286 EXHIBIT Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 27 of 114 Page ID #:287 FTC Form 93/i : 9 20ri5i ‘.osr rEo 07Th Response to Office Action The table below presents the data as entered. Input Field - SERIAL NUMBER Entered 85447667 LAW OFFICE 109 MARK SECTION http://tess2.uspto.gov/ImageAgent/lmageAgentProxy?getlmage=85447667 MARK HONEY BADGER DONT CARE ELEMENT STANDARI) ChARACTERS YES USPTO GENERATED IMAGE YES MARK STATEMENT The mark consists of standard characters, without claim to any particular font style, size or color. ARGUMENT(S) IN THE UNITED STATES PATENT AND TRADEMARK OFFICE Applicant: Christopher Z. Gordon Mark: HONEY BADGER DON’T CARE Serial No. 85/447,667 Examining Attorney: Scott K. Bibb Law Office 109 Commissioner for Trademarks P.O. Box 1451 Alexandria, VA 22313- L451 RESPONSE TO OFFICE ACTION OF FEBRUARY 9.2012 The applicant, Christopher Z. Gordon (“Applicant”), by its attorneys, responds to the Office Actioi of February 9,2012 as follows: EXHIBIT B Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 28 of 114 Page ID #:288 I. INTRODUCTEON Applicant filed to register the mark HONEY BADGER DON’T CARE for the following goods, a amended herein, “clothing, namely, c-shirts, tank tops, one piece garment for infants and toddlers (based oi use); long-sleeve shirts, caps: and pajamas (based on intent to use)” in Class 25. In an Office Action datei February 9,2012, the Examining Attorney refused registration of Applicant’s mark pursuant to IS U.S.C § 105 1-52, 1127 on the grounds that the mark as used on the specimen submitted for the clothing, namely t-shirts, tank tops, one piece garment for infants and toddlers is merely a decorative or ornamental featur of the goods. Applicant respectfully disagrees with the Examining Attorney’s conclusion that its HONE BADGER DON’T CARE mark is a merely ornamental feature of Applicant’s goods. Instead, Applican submits that the mark is an indicator of source for the identified goods. “ THE MARK HONEY BADGER DON’T CARE IS A SOURCE IDENTIFIER If an applicant establishes that the proposed mark serves as an indicator of secondary source, th matter is registrable on the Principal Register. TMEP § 1202.03(c). In order to demonstrate thi secondary-source function, the applicant may submit evidence that the proposed mark would bi recognized as a mark through use with goods or services other than those identified in the application. Id. Applicant submitted a screenshot from its online store showing use of the mark in connection wit] clothing, namely, t-shirts, tank tops, one piece garment for infants and toddlers, as a specimen in support o Applicant’s assertion of the 1(a) basis for its clothing, namely, t-shirts, tank tops, one piece garment fo infants and toddlers. The Examining Attorney objected to the specimen on the grounds that the mark wa merely an ornamental feature of the goods.. Applicant submits that its HONEY BADGER DON’T CARl mark is a source identifier of Applicant’s clothing. Indeed, Applicant uses the mark HONEY BADGEE DON’T CARE in connection with several other goods, as shown in the specimen and as discussed below. Moreover, “just because a ‘mark’ is visually pleasing or serves in some way to ornament the good does not render it unregistrable if the mark is also inherently distinctive In re Tire Mart, Inc., Seria No. 78292388 (not precedential) (citing In re Swift & Co., 106 U.S.P.Q. 286. 288 (CCPA 1955), Fo example, in In re Paramount Pictures Corn,, the Board held that MORK & MINDY was registrable fo decals because the applicant had a television series of that name and had previously registered MORK MINDY for various goods and services. 213 U.S.P.Q. 1111, 1112 (TTAB 1982); TMEP § 1202.03(c). Thi Board found that while MORK & MINDY was pan of the ornamentation of the decal, the primar significance of MORK & MINDY to a prospective purchaser of decals was to indicate source or origin i: the proprietor of the television series and its principal characters. ffl. Applicant submits that its HONEY BADGER DON’T CARE mark is not mere ornamentation bul similar to the terms MORK & MINDY in In re Paramount Pictures Corp.. the mark references a well known media phenomenon created by Applicant and serves as a source identifier for Applicant’s goods Applicant is the creator of the viral video “The crazy Nastyass Honey Badger,” a wildlife narration abou the honey badger animal, which has received more than 48 million hits on YouTube.com (available a httpi/www.youtube.com/watch?v=4r7wHMg5Yjg; screenshot attached as Exhibit A). One of the mos ve1l-known lines from the video is ‘Thoney badger don’t care.” See Exhibit B (screenshot of Applicant’s website, page 2). Most importantly, Applicant now uses HONEY BADGER DON’T CARE as a trademark. As show in the specimen submitted, the mark is used as a source identifier in connection with decals, mugs, dolls and Christmas tree ornaments, among other items. See Exhibit C (screenshot of Applicant’s online store Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 29 of 114 Page ID #:289 Amazon.com screenshot showing doll for sale), Applicant also offers a wall calendar under the mark, am sells a smart phone application under the HONEY BADGER DON’T CARE mark. See Exhibit D Additionally. Applicant is offering books under the HONEY BADGER DON’T CARE mark. See Exhibi E. Like the Mark & Mindy characters in In re Paramount Pictures Corp., the terms “HONEY BADGEF DON’T CARE” are frequently featured in AppLicant’s video and used as a trademark in connection wit! other goods. Therefore, the primary significance of the mark to purchasers of Applicant’s clothing namely, i-shins, tank tops, one piece garment for infants and toddlers, will be to indicate origin i: Applicant, the proprieLor of the Internet video. Because the mark serves as a source identifier, rather than mere ornamentation, Applican respectfully submits that the mark should be approved for registration. ‘‘‘‘ CONCLUSION In view of the foregoing. Applicant respectfully submits that the subject application is therefore appropriate for publication. Favorable action in this regard is respectfully requested. EVEDENCE SECTION EVIDENCE FILE NAME(S) — ORIGINAL PDF FILE cvi 691745820-142906257 YouTube.pdf CONVERTED PDF FILE(S) (2 pages) \\TICRS\EXPORT 1 6\IMAGEOUT16\854\476\85447667\xm11OA0OO2.JPG . tyass Honey Badger original narration by Randall \\TICRS\EXPORT 1 6\IMAGEOUT 16\854\476\85447667\xml 1\ROA0003.JPG PDF FILE CONVERTED I’DF FILE(S) (12 pages) evi 69 1745820-142906257 . Exhibit B - Randall s Honey Badger About.pdf \\TICRS\EXPORT16\IIvIAGEOUTI 6\854\476\85447667\xml RRQA0004JPG \\TICRS\EXPORTI6UMAGEOUT16\854\476\8544766Thcm1 1\ROA0005.JPG \\TICRS\EXPORTI6\IIvIAGEQUT15\854\476\85447667\xml 1\ROA0006.JPG \\TICRS\EXPORTI6\IMAGEOUTI6\854\476\85447667\xml 1\ROA0007.JPG \\TICRS\EXPORT 1 6\IMAGEOUT 16\854\476\85447667\xml 1\ROA0008.JPG \\TICRS\EXPORT 1 6’JMAGEOUT I 6\854\476\85447667\xml 1\ROA0009.JPG \\TICRS\EXPORT 1 6UMAGEOUT 16\854\476\85447667\xml 1\ROAOO I d.JPG \\TICRS\EXPORT 1 6\IMAGEOUTI6\854\476\85447667\xml 1\ROAOOI 1 .JPG \\TICRS\EXPORTI 6\IMAGEOUTI 6\854\476\85447667\xml 1\ROAOOI 2.JPG \\TICRS\EXPORTI6\IMAGEOUTI 6\854\476\85447667\xml l\ROAOOI 3.JPG Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 30 of 114 Page ID #:290 \\TICRS\EXPORTI 6\IMAGEOUT I 6\854\476\85447667\xml 1\ROAOO 14.JPG \\TICRS\EXPORTI6\IMAGEOUT I 6\854\476\85447667\xml PDFFILE evi 691745820-142906257 Exhibit C - Online store flROAOOI5.WG dolkpdf CONVERTED PI)F FILE(S) \\TICRS\EXPORTI 6\IMAGEOUTI 6\854\476\85447667\xmll\.ROAOO16.JPG (6 pages) \\TICRS\EXPORT1 6UMAGEOUT16\854\476\85447667\xml 1\ROAOOI7JPG \VFICRS\EXPORTI6\IIvIAGEOUT16\854\476\85447667\xml 1\ROAOOI 8.JPG \\TICRS\EXPORTI6\EvIAGEQUTI6\854\476\85447667\xml RROAOO 19.JPG \\T[CRS\EXPORTI 6WvIAGEOUTI6\854\476\85447667Vxm1 I\ROAOO2O.JPG \\TICRS\EXPORTI 6\IMAGEOUTI 6\854\476\85447667\xml I\ROAOO2 I .JPG evi 691745820-142906257 CONVERTED PDF FILE(S) (II pages) Exhibit D - Calendar and Apps.ndf \\TICRS\EXPORT 1 6\IMAQEOUTI 6\854\476\85447667\xml 1\R0A0022.JPG \\TICRS\EXPORTI6\IMAGEOUT1 6\854\476\85447667\xml 1\R0A0023.JPG \\TICRS\EXPORT16\IMAGEOUT 1 6\854\476\85447667\xml I\ROAOO24JPG \\TICRS\EXPORTI6UMAGEOUT 16\854\476\85447667\xml I\R0A0025.JPG \\TICRS\EXPORT16UMAGEOUT I 6\854\476\85447667\xml 1\ROAOO26.JPG \\TICRS\EXPORTI6UMAGEOUT I 6\854\476\85447667\xml 1\ROAOO27.JPG [\\TICRS\EXPORTI 6\IMAGEOUT 1 6\854\476\85447667\xml 1\R0A0028.JPG \\TICRS\EXPORT1 6’JMAGEOUT 1 6\854\476\85447667\xml 1\R0A0029.JPG \\TICRS\EXPORT1 6\IMAGEOUT 1 6\854\476\8544766Axm1 1\ROAOO3O.JPG \\TICRS\EXPORTI6\IMAGEOUTI 6\854\476\85447667\xml 1\ROAOO3I .JPG \\TICRS\EXPORTI6WvIAGEOUTI 6\854\476\85447667\xmll\ROAOO32.JPO ORIGINAL PDF FILE evi 691745820-142906257 Exhibit E - Honey Badger Don t Care Book.pdf CON VERTE I) PDF FILE(S) (6 pages) \\TICRS\EORT16\Th4AGEOUT 16\854\476\85447667\xml 1\R0A0033.JPG \\TJCRS\EXPORT1 6\Th1AGEOUT I 6\854\476\85447667\xml flROAOO34.WG \\TICRS\EXPORT1 6\Th4AGEOUT1 6\854\476\85447667\xml 1\R0A0035 .JPG Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 31 of 114 Page ID #:291 \\TICRS\EXPORT 1 6\IMAGEOUT 1 6\854\476\85447667\xml 1\R0A0036.JPG \VI’ICRS\EXPORT 1 6\IMAGEOUT I 6\854\476\85447667\xml I \ROAOO37.JPG \\TICRS\EXPORT I 6\IMAGEOUT I 6\854\476\85447667\xml l\ROAO03RJPG Exhbit A screenshot of YouTube.com; Exhibit B screenshot of Applicant’s website; Exhibit C screenshot of Applicant’s online store; Exhibit D screenshots of Applicant’; wall calendar and smart phone application; Exlubit E Amazoncom screenshot of Applicant’s book has been attached - DLS(RIPTION - - FILE - - GOODS AND/OR SERVICES SECTION (current) INTERNATIONAL (‘lASS 015 I — DESCRIPTION (Based on use) Clothing, namely. t-shins. tank tops, onesies; (Based on intent to use) Long-sleeve shins, caps; and pajamas FILING BASIS Section 1(a) FIRST USE ANY WhERE At least as early as 02/24/2011 I)ATE FIRST USE IN COMMERCE At least as early as 02/24/2011 DATE FILING BASIS Section 1(b) GOODS ANI)/OR SERVICES SECTION (proposed) INTERNATIONAL (‘LASS 05 — TRACKEI) TEXT DESCRIPTION Ba ca t: Cknhin. nnmch. t shin1, tank tops, onc is; (Based on use) Clothinu. namely. t—shins. tank tops, one piece uarment for infants and toddlers; (Based on intent to use) Long-sleeve shins, caps; and pajamas FINAL I)ESCRIPTION ‘(Based on use) Clothing, namely, t-shirts, tank tops, one piece garment for infants and toddlers; (Based on intent to use) Long-sleeve shirts, caps; and pajamas FILIN(; BASIS Section 1(a) FIRST USE ANYWHERE At least as early as 02/24/2011 DATE FIRST USE IN COMMERCE At least as early as 02/24/2011 DATE FILING BASIS Section 1(b) Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 32 of 114 Page ID #:292 SIGNATURE SECTION RESPONSE 15(GNATURE / Si1 / SIGNATORYS NAME Sana Hakim SIGNATORY’S POSITION Attorney of record, Illinois bar member SIGNATORY’S PHONE NUMBER 3 L’-807-4350 DATE SIGNED 0810912012 AUTHORIZED SIGNATORY YES — FILING INFORMATION SECTION Aug09 15:43:12 EDT 2012 SUBMIT DATE Thu TEAS STAMP USPTOIROA-XX.XXX.XX.XX-20 120809154312782247-854476 67-4909aed I dl 2ceeec3e2e4d 72db585ed-N/A-N/A-201 2080 9152955980940 ?‘OFr fl3’Fr:92;1: cue,. C6eIe’,Exc V 111 Response to Office Action To the Commissioner for Trademarks: Application serial no. 85147ó67 HONEY BADGER DON’T CARE(Standard Characters, see http://tess2.uspto.gov/lmageAgenUlmageAgentProxy?getlmage=85447667) has been amended as follows: ARGUMENT(S) In response to the substantive refusal(s), please note the following: IN THE UNITED STATES PATENT AND TRADEMARK OFFICE Applicant: Christopher Z. Gordon Mark: HONEY BADGER DON’T CARE Serial No. 85/447,667 Examining Attorney: Scott K. Bibb 109 Law Office Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 33 of 114 Page ID #:293 Commissioner for Trademarks P.O. Box 1451 Alexandria, VA 22313-1451 RESPONSE TO OFFICE ACTION OF FEBRUARY 9,2012 The applicant, Christopher Z. Gordon (“Applicant”), by its attorneys, responds to the Office Action of February 9,2012 as follows: I. INTRODUCTION Applicant filed to register the mark HONEY BADGER DON’T CARE for the following goods, as amended herein, “clothing, namely, t-shins, Lank tops, one piece garment for infants and toddlers (based on use); long-sleeve shirts, caps; and pajamas (based on intent to use)” in Class 25. In an Office Action dated February 9, 2012, the Examining Attorney refused registration of Applicant’s mark pursuant to 15 U.S.C. § 1051-52, 1127 on the grounds that the mark as used on the specimen submitted for the clothing, namely, t-shirts, tank tops, one piece garment for infants and toddlers is merely a decorative or ornamental feature of the goods. Applicant respectfully disagrees with the Examining Attorney’s conclusion that its HONEY BADGER DON’T CARE mark is a merely ornamental feature of Applicant’s goods. Instead, Applicant submits that the mark is an indicator of source for the identified goods. II. THE MARK HONEY BADGER DON’T CARE IS A SOURCE IDENTIFIER If an applicant establishes that the proposed mark serves as an indicator of secondary source. matter is registrable on the Principal Register. TMEP § 1202.03(c). In order to demonstrate secondary-source function, the applicant may submit evidence that the proposed mark would recognized as a mark through use with goods or services other than those identified in the application. the the be Id. Applicant submitted a screenshot from its online store showing use of the mark in connection with clothing, namely, t-shins. tank tops, one piece garment for infants and toddlers, as a specimen in support of Applicant’s assertion of the 1(a) basis for its clothing, namely, t-shirts, tank tops, one piece garment for infants and toddlers. The Examining Attorney objected to the specimen on the grounds that the mark was merely an ornamental feature of the goods. Applicant submits that its HONEY BADGER DON’T CARE mark is a source identifier of Applicant’s clothing. Indeed, Applicant uses the mark HONEY BADGER DON’T CARE in connection with several other goods, as shown in the specimen and as discussed below. Moreover, ‘just because a ‘mark’ is visually pleasing or serves in some way to ornament the goods does not render it unregistrable if the mark is also inherently distinctive In re Tire Mart, Inc., Serial No. 78292388 (not precedential) (citing In re Swift & Co., 106 U.S.P.Q. 286, 288 (CCPA 1955). For example, in In re Paramount Pictures Corp., the Board held that MORK & MINDY was registrable for decals because the applicant had a television series of that name and had previously registered MORK & MINDY for various goods and services. 213 U.S.P.Q. 1111, 1112 (TTAB 1982); TMEP § 1202.03(c). The Board found that while MORK & MINDY was part of the ornamentation of the decal, the primary significance of MORK & MINDY to a prospective purchaser of decals was to indicate source or origin in the proprietor of the television series and its principal characters. Id. Applicant submits that its HONEY BADGER DON’T CARE mark is not mere ornamentation but, similar to the terms MORK & MINDY in In re Paramount Pictures Corp., the mark references a wellknown media phenomenon created by Applicant and serves as a source identifier for Applicant’s goods. Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 34 of 114 Page ID #:294 Applicant is the creator of the viral video “The Crazy Nastyass Honey Badger,” a wildlife narration about the honey badger animal, which has received more than 48 million hits on YouTube.com (available at http:/fwww.youtube.com/watch?v=4r7wHMg5Yjg; screenshot attached as Exhibit A). One of the most well-known lines from the video is “honey badger don’t care.” See Exhibit B (screenshot of Applicant’s website, page 2). Most importantly, Applicant now uses HONEY BADGER DON’T CARE as a trademark. As shown in the specimen submitted, the mark is used as a source identifier in connection with decals, mugs, dolls, and Christmas tree ornaments, among other items. See Exhibit C (screenshot of Applicant’s online store; Amazon.com screenshot showing doll for sale). Applicant also offers a wall calendar under the mark, and sells a smart phone application under the HONEY BADGER DON’T CARE mark. See Exhibit ft Additionally, Applicant is offering books under the HONEY BADGER DON’T CARE mark. See Exhibit E. Like the Mork & Mindy characters in In re Paramount Pictures Corn., the terms “HONEY BADGER DON’T CARE” are frequently featured in Applicant’s video and used as a trademark in connection with other goods. Therefore, the primary significance of the mark to purchasers of Applicant’s clothing, namely, t-shirts. tank tops, one piece garment for infants and toddlers, will be to indicate origin in Applicant, the proprietor of the Internet video. Because the mark serves as a source identifier, rather than mere ornamentation, Applicant respectfully submits that the mark should be approved for registration. III. CONCLUSION in view of the foregoing, Applicant respectfully submits that the subject application is therefore appropriate for publication. Favorable action in this regard is respectfully requested. EVIDENCE Evidence in the nature of Exhbit A screenshot of YouTube.com; Exhibit B screenshot of Applicant’s website: Exhibit C screenshot of Applicants online store; Exhibit D screenshots of Applicants wall calendar and smart phone application; Exhibit E Amazon.com screenshot of Applicants book has been attached has been attached. Original PDF file: cvi 69l745S’20-l42906257 tvass Honey Badger original narration by Randall YouTube.pdf Converted PDF file(s) ( 2 pages) Evidence-I Evidence-2 Original PDF file: cvi 69l745820-l42906257 Exhibit B Randall s Honey Badger About.pdf Converted PDF file(s) ( t2 pages) Evidence-i Evidence-2 Evidence-3 Evidence-4 Evidence-5 Evidence-6 Evidence-7 Evidence-8 - - - - - - . - Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 35 of 114 Page ID #:295 Evidence-9 Evidence- 10 Evidence- I 1 Evidence- 12 Original PDF file: cvi 691745820-142906257 Exhibit C Converted PDF file(s) ( 6 pages) Evidence-I Evidence-2 Evidence-3 Evidence-4 Evidence-S Evidence-6 Original PDF file: cvi 691745820-142906257 Exhibit D Converted PDF file(s) (II pages) Evidence-I Evidence-2 Evidence-3 Evidence-4 Evidence-S Evidence-6 Evidence-7 Evidence-8 Evidence-9 Evidence-b Evidence-Il Original PDF file: cvi 691745820-142906257 Exhibit B Converted PDF file(s) ( 6 pages) Evidence-I Evidence-2 Evidence-3 Evidence-4 Evidence-S Evidence-6 . . - - - Online store dolLpdf Calendar and Apps.pdf Honey Badger Don t Care Book.pdf CLASSIFICATION AND LISTING OF GOODS/SERVICES Applicant proposes to amend the following class of goods/services in the application: Current: Class 025 for (Based on use) Clothing, namely, i-shins, tank tops, onesies; (Based on intent to use) Long-sleeve shirts, caps; and pajamas Original Filing Basis: Filing Basis: Section 1(b), Intent to Use: For a trademark or service mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to use the mark in commerce on or in connection with the identified goods/services in the application. Fora collective trademark, collective service mark, or collective membership mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by members on or in connection with the identified goods/services/collective Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 36 of 114 Page ID #:296 membership organization. For a certification mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by authorized users in connection with the identified goods/services, and the applicant will not engage in the production or marketing of the goods/services to which the mark is applied, except to advertise or promote recognition of the certification program or of the goods/services that meet the certification standards of the applicant. Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant’s related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 02/24/2011 and first used in commerce at least as early as 02/24/2011 ,and is now in use in such commerce. Proposed: Tracked Text Description: ( Bw,ed on u:c) Clothing, namely, t shirts, tank tops, onics; (Based on use) Clothing, namely. t-shirts. tank tops, one piece garment for infants and toddlers; (Based on intent to use) Long-sleeve shirts, caps; and pajamas Class 025 for (Based on use) Clothing, namely, t-shirts, tank tops, one piece garment for infants and toddlers; (Based on intent to use) Long-sleeve shirts, caps; and pajamas Filing Basis: Section 1(b), Intent to Use: For a trademark or service mark application: As of the application filing date, the applicant had a bona Me intention, and was entitled, to use the mark in commerce on or in connection with the identified goods/services in the application. For a collective trademark, collective service mark, or collective membership mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by members on or in connection with the identified goods/services/collective membership organization. For a certification mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by authorized users in connection with the identified goods/services, and the applicant will not engage in the production or marketing of the goods/services to which the mark is applied, except to advertise or promote recognition of the certification program or of the goods/services that meet the certification standards of the applicant. Filing Basis: Section 1(a), Use in Commerce: The applicant is using the mark in commerce, or the applicant’s related company or licensee is using the mark in commerce, on or in connection with the identified goods and/or services. 15 U.S.C. Section 1051(a), as amended. The mark was first used at least as early as 02/24/2011 and first used in commerce at least as early as 02/24/2011 ,and is now in use in such commerce. SIGNATURE(S) Response Signature Signature: /sh/ Date: 08/09/2012 Signatory’s Name: Sana Hakim Signatory’s Position: Attorney of record, Illinois bar member Signatory’s Phone Number: 312-807-4350 The signatory has confirmed that he/she is an attorney who is a member in good standing of the bar of the highest court of a U.S. state, which includes the District of Columbia, Puerto Rico, and other federal territories and possessions; and he/she is currently the applicant’s attorney or an associate thereof; and to Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 37 of 114 Page ID #:297 the best of his/her knowledge, if prior to his/her appointment another U.S. attorney or a Canadian attorney/agent not currently associated with his/her company/firm previously represented the applicant in this matter: (I) the Lipplicant has filed or is concurrently filing a signed revocation of or substitute power of attorney with the USPTO; (2) the USPTO has granted the request of the prior representative to withdraw; (3) the applicant has filed a power of attorney appointing him/her in this matter; or (4) the applicants appointed U.S. attorney or Canadian attorney/agent has filed a power of attorney appointing him/her as an associate attorney in this matter. Serial Number: 85147667 Internet Transmission Date: Thu Aug09 15:43:12 EDT 2012 TEAS Starnp: USPTO/ROA-XX.XXX.XX.XX-201 20809154312782 247-85447667-49o9aedldl2ceeec3e2e4d72dbs 85ed-N/A-N/A-201 20809152955980940 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 38 of 114 Page ID #:298 The Crazy Nastyass Honey Badger (original natTation by Randall) orovse - Yonfube Page 1 of2 acdktgales@grnail corn I Movies I Upload - The Crazy Nastyass Honey Badger (original narration by Randall) S.il.ct4te exit?’ It’ vhkrns rJ 4t asewen na,rae9,.fl. t C.r The Sttffy Goat (original narration by ha mnjI2b 2 S7.1 tOt tress HaHa IV Funny Home Videos - 40 rdecs ANna I.s 48,815,901 I cr23 nfl San 16 201’ C-et Randa r, bock no;:I httpt’blt If.W79nq GET ThE DOLL STUP.D httpLtinW79.l v:S1T http:cbd Iyh,kr\’Y FoR TriO hOT APP Special thanks to Colteen and Keith Oegg for their extensive work and care— 3 hod out more about Eie tttmmakers and ‘hat thwrde.,eaae visit: tGnadOdtv 20223 a 073 014%NEL • 3rn The Miracle of the 0aiiy Jesus Lizard (or;ginat he czt21 2 Vt I 174 vanw. tvar Gw&w Randatrs GRated Talking Honey Badger hvcwlxl 3d Via MI Comments 39 751) Add I— St char,. nc. to post a com-len:t Gang Flamingo Versus Team Baboon NEVER t,vclut23 070 S,:c Crazy nash/ass honey Dadger doe/I gme a shx’ R’ne&.tgataco Pats ago Thanks St_p 1 Thanks Foe The Treat Swpdt Ld’ 0 tent ito 3sBaWetOtAt* haha IOo ANGRtEST MODERN WARFARE 3 PLAYER t.y •t,x iOj2roer, 075 Clew, Anchor Fail Cornpaation 2011 II Lyveertu4taet2 rheo FIr.v he 2013W uwus 0 kurt ago O reatw,.oeo Amtcyng nrraoac tha’qr 2 taos son rflw.a’4ta the best line in caflooa history [j atrt) 42 P And no a single tuck was given that day llMurIago ka21W22 &2 Honey Badger gonna smack the chit cut of you. rvss.Fsod. intaply to Yweath Bow the uer,rr,wrtl Iv hrrurs ego Inside Natutes Giants 15115 Rogue Baboon he Ew.ttetoetR-,novathw love thit. was.iHikal IS hours ago it Pirates, Honey Badgers Fucks Given 0. vats.itj, . It nailtater 29 77,lOuiew, Iahavttaon 4 Jackass 3.5 (2011 FULL MOVIE) (With Dutch 4 3t’31 5 view CaumeatrsnsrHd http://www.youtube.com/wateh?v=4r7wHMg5Yjg 8,7/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 39 of 114 Page ID #:299 The Crazy Nastyass Honey Badger (original narration by Randall) — Vouiuhe Page 2 of 2 Ar wrUshefr3 Prince Roy:e• El ainor que perdimos (live) honey Badger dent care honey Badger dent Wve a chit Sam.iarn5IanI bheneo 3 the ICC Greatest Movie insults of All Time I_ 6 623611 n,e.1 BADO ER VS. HUM AN y Lie rio Rids Wti1slle [Official Videol - • II. 56?IO.OiTyi,i.o Funny Talking Animals Beet Oil L - I — •J L V5*S Honey Badgers: The Crny Truth Polar bears and dons prayng .er. S I flsO laO & r.ion, - http://nnv.youtuhe.com/watch?v°4r7wFth4g5Yjg Of IrWin i”,e’ I I eaueontc ts4LtVWfl How to trick people into thinking youre Jenniter Anislon by F lend em ?C3D3ie,ss il-i, deeei.rwtrJmthaeli 8; 7/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 40 of 114 Page ID #:300 Randall’s Honey Badger I About Page 1 of 12 •RANDALCS KONE’1 BADGER • tZ’Fr! FT NPXFWRW • . •r To email Randall click here and fill out the contact form. The Honey Badger is a viral video featuring nature documentary footage with voiceover narration provided by Randall, a self-proclaimed animal lover who has since launched a successful YouTube series of similar videos. The Honey Badger video gained a great deal of popularity in early 2011 for its sassy commentary and irreverent personification of the mammals. Origin The video, titled “The Crazy Nastyass Honey Badger (original narration by Randall)”, was uploaded by YouTuber czgl23 on January 18th, 2011. The video features original footage taken from a National Geographic special on the ornery and tough honey badgers, which aired in 2007. http://randallshoneybadger.comlaboutl 8;8’2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 41 of 114 Page ID #:301 RandalUs Honey Badger I About Page 2 of 12 Between its online debut on January 18th, 2011 and December 2011, Randall’s Honey Badger video racked up more than 26 million views and spawned a cult following on YouTube. By the end of the year, his channel had over 40,992,000 upload views, averaging out to 20,074 views a day. Randall’s highly memorabe quotes such as ‘honey badger don’t give a shit’ or Thoney badger don’t care. coupled with his passionate interpretation of the animal’s adventures made the video an instant hit. Towards the end of January 2011, the honey badger video was covered by Internet humor blogs like Urlesque, Huffington Post, Funny Or Die, and BuzzFeed as well as mainstream entertainment news sites like PopCwnch and TMZ. Randall’s honey badger narration also inspired a variety of image macros, remixes and tribute videos centered around catchphrases from The video. Meanwhile, sites and stores like Hot Topic sought to capitalize on the viral status of honey badgers by launching several t-shifts and other merchandise with pictures of honey badgers and Randall quotes. On April 19th, a brief reference to a honey badger appeared on the popular TV series “Glee,” most likely alluding to Randall’s video: http://randallshoneybadger.com/aboutl 8 8,20 12 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 42 of 114 Page ID #:302 Randall’s Honey Badger About Page 3 of 12 Notable Examples Wild Wild World of Animals Inspired by the viral spread and positive reception of his honey badger video, Randall created a VouTube series titled “Randall’s Wild Wild World of Animals” using similar documentary footage of wild animals. Episodes included ‘The Miracle of the Daffy Jesus Lizard,” The Great White Sea-Monster” and ‘The Slowass Sloth” among others. Mainstream Media On February 22nd, 2011! Randall created a video in collaboration with MovieFone in which he provided http ‘“randa llshonevbadger.cozn!abouti S 520l2 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 43 of 114 Page ID #:303 Randall’s Honey Badger About Page 4 of 12 commentaries in a round-up review on 2011 Oscar nominees using the same style of voiceover from the honey badger commentary: In March 2011, Huffington Post published an exclusive video titled “The Pigs of Wall Street” featuring Randall’s commentaries on the greed of the U.S. financial industry. In mid-March, Australian rugby player Nick Cummins stated to the press that his new, more agressive tackling style was inspired by the honey badger ‘after watching a wildlife documentary.’Although he never specifically mentions the Randall video, the timing of his announcement suggests that it may have been the ‘documentary” to which he was referring. Commercial Features Grasshopper On May 31st, Randall released a commercial for Grasshopper in which he provides a voiceover in similar style of other videos. In June 2011, Microsoft’s search engine Bing released an update to the tools they make available to webmasters and SEQ experts. They called the update “Honey Badger.” MythBusters On July 24th, the Discovery Channel released a promo titled “MythBusters: Randall’s Busters” which previewed scenes from the upcoming season of Mythbusters narrated by Randall in his stereotypical style. http://i’andallshoneybadger,com/ahout,’ 8.8 “0 12 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 44 of 114 Page ID #:304 Randall’s Honey Badger I About Page 5 of 12 Bankrupting America On August 17th, 2011, Bankrupting America, a campaign started by the nonpartisan, nonprofit project Public Notice, launched a PSA video titled ‘Crazy Washington Honey Badgers” on YouTube, featuring Randall’s voice explaining the debt crisis and the recent showdown in Congress: Wonderful Pistachios On September 30th, 2011, a TV commercial for the snack company Wonderful Pistachios starring a honey badger with familiar voiceover by Randall debuted on YcuTube and aired during the broadcast of ABC series Dancing With The Stars. The clip features the fearless animal cracking open pistachios with a hap :f/randal lshoneyh adge r. corn/about’ 8.82012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 45 of 114 Page ID #:305 Rundall’s Honey Badger j About Page 6 of 12 narration by RandalL Since its launch in 2010, the ad campaign for Wonderful Pistachios has featured a number of Internet sensations and pop culture icons such as Keyboard Cat, Angry Birds and the Annoying Orange orange. Haney Badger I Wonderful Pistachios Get .t’:r’? ito A Upon the release of the video on VouTube, several news publications like Forbes, MSNBC, and Entertainment Weekly wrote articles about the commercialization of the honey badger Football On January 6th, 2012, CSN Bay Area reported that the San Francisco 49ers head coach Jim Harbaugh had been using the honey badger video as a motivational tool. http://randallshoneybadger.comlabouil 8:8:2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 46 of 114 Page ID #:306 Randall’s Honey Badger About Page 7 of l2 On January 10th, The Washington Post published an article in which the honey badger narrator Randall compared LSU’s cornerback Tyrann ft Mathieu, nicknamed “Honey Badger’. to lhe animal itself: “He just plays with such head and vigor,” Randall said. “It’s just very exciting. To me, that embodies the honey badger. He just takes whatever he wants and nothing is going to stop him.” Animated Series On January 17th, 2012, the entertainment blog Hollywood Reporter published an article about Canadian production company Six Eleven Media’s plans to develop a Honey Badger animated series. httpJ/randallshoneybadger.coin/ahout; 8820I2 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 47 of 114 Page ID #:307 Randall’s Honey Badger About I’age S of 12 The project, which soon will be pitched to broadcast and cable networks, will follow an animated Randall, who is the chief professor of life sciences at a dysfunctional university. His course will feature his trademark color-commentary on documentary footage of topics related to science and the animal kingdom while forming an unusual bond with his student, fellow professors and the University mascot, “Honey,” a “nastya—” honey badger. The story was subsequently posted to The Daily What which pointed out that a Honey Badger book and several Phone apps were already available. About page written by know your meme on http://knowourmemecom/memes/honey-badger -. - hEmt r- I I: 4 Click to Order amazoncom K4ij EjtLMnt http://randallshoneybadger.eornmabout/ S;S/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 48 of 114 Page ID #:308 ri C 0 0 0J 0 0 cli -4 -o 0 C ‘V -o C C, 0 0 0 -0 0 C, = 4) -e S I C S 4 3 2 -4 3 2 C I II I c-i cc 00 Cl -C Y V cli C, V > C U, = C C, I-. I-i I--i c 0 C p e a “1 a (C C a C 0. -I V - VI V- -‘ - -. ;.li J•.-, - a. 0 C a C -c 0 • . • • C • • a • I • hi C a -t tJ ‘C a C ‘It a U, C Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 49 of 114 Page ID #:309 1 * I 4 I.j C a 0 0 0 C,, 1 L t . I’3 V 4 C; C C ‘p C; 4 V fl ‘U 0 0 C Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 50 of 114 Page ID #:310 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 51 of 114 Page ID #:311 Randall’s Honey Hadgei I About Page 12 of 12 Submit IE-mail UiKir4ijjIi* 53451 UijwUi1igg1 ird http://randalLshoneybadger.com/aboutJ 8/%20 12 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 52 of 114 Page ID #:312 Honey Badger Dont Care I? pa jy View tail jy MAINE FL MAINE BOSTON I lorne Ices Ap,are I C t!MI’ANY INI (1 Aluoul Ifs C or!lac t Us Ret!!! ns SluLpp!ng Sule help / IAQ Stijl led An! rn.Ik Hour All Big Honey - CIII, a!I!I Souse ‘ut Wl,otesi!e L nij lu al Deals BIll!!?! lIon! Lair i!!od!!,Is Fealt!!!!!!7 the hIol!ey Ua!lrle! Uur!’l (ale logtu Soit y •VISA S[!e C I [lONE’! ED6ER K In henwaie Mv A! C!!tnu! Slit, C 1:111’, IPageflofi I I a —- Flnr!cy :1 I P II A!It!It C!!!! tINt, $ 39.9 Sell!,]:!! )nol. into ! Honey Ba1 ! Dn!!’l C a’ C MinI Our P1 lIt, $1200 Imo,. Ink run Qvolusion I” - P1 EASE PLACE ORDER FOP. DIlL B SE PARAIF OF ANS I I or. sYloic I e!a!l!!c 01119 w!lI! your Iavo!!!l’ i!!ol!!!nII co!u!I!an!J,! I’!!!!tetl or’ ho!Ii sides OIlIER PHC)E1L( TS COB s!I:I-;’!N’, Pt!RPOSLS’ pops!Iai tIe,naII!I. se have eleaseti a F INAL etl!l!n!! of R.!,:!l,!l!s orign-il I,onr-y h.i:Iijei l.!lk!!!’J iltill, Iii!! this i!me lie’s I!!t .0 lilly l,!o!llI!! I I,ese ale ClUing IAS1 (.01 Vc!IZ! B— fIll r!IIW Iu.’hl,!, lIh!y iii’ ill lion!’. D!!!l5 Ire .Iv,!!I,!I!le Ulle BC, In! SI!!!flOr!lt I!it I!!S! w’’ek of May 5 FASE ‘LACE ORDER FOR DOLL SEPARATE ti CliCk ‘P.’ DuCTS FOR SHIPPING pur.’ ‘[Y I !UI!ey I P!!’! :‘: 1 I I’ $15.0!) . ANY Il:!!!ey ! (ale l!IF4!!l Oi!eS!e n,,It lIft Oil! i!-: Pet 5! Uo!l’l C are lank lop 9C5 WT.flflrIJ rc.rn— S.-’] L!ixu!:oUs 2iil IIL’l!td, 5!!? 101_ft t!,ll!bed IIFI!!SI!iII! I (!!llJ{’I 1111111 loligIhi !jfl,!!,!i!!eI’S ,1 11111cC! lit. El !!!!C y Binge! 111)111 (iii’ A!I!IIl l!I!!sex Fee Ci!! PIll C ¶20,00 Hol!ey Ba OlIn Pi!tu a h://s’nnv.IbearW1I5pIace.com/category_s/l828.hunL8/Z/2012 1:33; 52 PM) I!! !?,‘!I’! $20.00 C,,ve .1 ShIll AIIIIII 11111cr) 10111111 Ice rnon.Ln!o Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 53 of 114 Page ID #:313 Honey Badger Dont Care (ii 01mm, 1011% I lb. I cubit let. honey Bidgem Pool Omit Pie C $1.90 (tue Oval Oct ii rtnroitic since, I 00% tomioti hitummey Bmdt: i Drnm’t Ommt ‘oct $12.99 Ice. (ate C imumitlitmas Oitmatrietml honey badger don’t can I 1 Hadas s I loocy foci rjep Kim mope r Stir ker Reutiovainle vinyl. 3 34 t 6 12 itttlmrs. I lommey Ila:f 1pm I) mm! (ate Ice mmmc 1200(1 III miy,ucmt,t l’owe;cmi l 11112 i ilcart titmstma,m Al itcjbtn i’v tsmnaim iamje I_it it vuI,mn,t,t, note nit ilMi’ANY INFO Al eat I SIt.mmtrtitmommt Ornament will, I).uk (teen of tim., St mimic of the Atm,nial Wom Iii thmtnry (lit, — 3 I /4 White us C critIc t Us Pnsa y i’ol’r.y htp:fls’wI.IheaflthispIace.conVcategouy_s/1828.hmuf8/3/2012 1:33:52 PM) mmmii Pore SI What She Wants lank lop i OtIS mmt,inln Mar MV At rom’Nr Sift inrtitt;Kcu,stct t’ttmr I,m,i Slmomrpmtma rat t C aicsjsm osUrm Stat,.’, & Red c:sm,tMIit utica itide m SttVti lmr?ut Sit ppttiM & mm., Sect Jet Fritimuis & Lntit.uriees Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 54 of 114 Page ID #:314 Randall’s - 14” Talking Honey Badger Don’t Care Doll Adult Version s14&nted* : Toys Page I of4 - Your Amazon corn Tsdey’a O.ei. Search Department IOYS & Games OesI s’,Itn 0,5 Cards Help randall’s honey badger don’t care Idea Plea-a’, Boy- Toys P,nsd,mi nw, Oars’ Sons Hello. s:n In Go Gaiety t P,,zzhs O Your Account Iiott,’j Morel, nra’s, Cart LIst Toys 0,410? Randall’s 14” Talking Honey Badger Don’t Care Doll Adult Version RRated° - Qai,ii’iIIy: - by &fl ye,,I,,.,ssrerrnrno Day St,ii,,,i,,,10nh4’-,,.-,-sr,,r Is) $46.99 & Place; this item shipo For FREE with Super Saver Shipping. ca’ iu2Ju 5” ‘slit 5,, I-risk s,dmire. In Stock. Sola by Mepectarent and Foiflhled by Amazon. Gtfi-wrap available. Only 7 kIt I,’ stock -order soon Want It delivered MondaY, At,gutt 6? Cider it In Ste neil 3 honys end 52 mInutes, arid sire. OneDey Shippinu at ct,ockuut, tiuLaE Lnsyifrom $46.05 Clri.b r,ri i,.’orr’,r one More Buyin choIce. a.nsw ‘ci,, 540.99 Hays ‘re to soil? share veil I,, Save up to 30°/o on Select Crayola for Back to School ii For a Smiled lime anti chile yrioplies last, naive In to 35% cc selerl £luui±Juck to scj,ool vi whirls. cern ma,,’ W customers Who Viewed This Item Also Viewed Page 1 oF 10 e Honey Badger Funny Nolepad 019cc Memo Pea oaa GIl Yeflow and Black Hendails Guide to Rn ii all (1) 5299 Wohbd Woal Would Honey Badger Do Funny Vln0i Decal Bumper Sscker 3•’ 5 5500 Honey Badger Dolt Cere. (13) Scti.,ch Badger 12) $6.03 Ha, sic over 510.19 Product Features Rare Talking Honey Badger Doll from Randall • It comes In its own packing/travel case with all sorts of warning signs an it, cu: Honey Badger may just make a snack of your finger stupid (LDL).... • Honey Badger is approsimately 7 inches tall and around 14 inches long • To make Honey Badgsr talk, you just pinch its left front paw tor the paw on your right side if you are looking directly at it,) Of course everyone knows a real Honey Badger doesn’t speak, so Randall speaks for it end says seversi P-rated Adult quotes that you may have heard while watching The Honey Badger Video from Randall on Vourube. • Randall’s - Talking Honey Badger Don’t Care Doll - Adult Version °R-Rated http://www.arnazon.coi&Randalls-Talking-Badger-Version-R-Rated!dp/80087Q8 I lO,’rePns... 8:3.’201 2 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 55 of 114 Page ID #:315 RandalPs - 14’ Talking Honey Badger Don’t Care Doll - Adult Version 1t-Rated0 : Toys Page 2 of4 Product Details shipping Weight: 12,8 ounces (View sbioolno rates and oolicies) ASIN: BOOS7QBIID Manufacturer recommended age: lB years and up Amazon Beet Sellers Rank: #24,984 In Toys & Games (See Too 100 in Toys & Games) Avesage Csssiosaser Review: Be the first to review this item Would you like to give faed& Images or tell us about a lower orlce? 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Eel on beppe Customer Reviews This. are no customer r.sL.ws yel. r {.::.‘.r;..::J 5 star 4 star 3 .br 2 slat I star Va ho I From Hunting Vampires toH :1 H ,lCllsIallltl l,,view 2FREE niid.ii):i,’uks ii ny in Th I’C I—J AOrt,t net Forums http:/www.atnazon.com/Randalls-Talking-Badger-Version-R-RatedJdpfB00S7QS Ii Ofrefs .. 8.3/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 56 of 114 Page ID #:316 Randall’s - 14’ Talking Honey Badger Don’t Care Doll Adult Version *RRaledO Toys - ... Page 3 of4 Listmanlal Search Listmania! I -J H ERE — Create a Llntmarial list So You’d Like to... Search Guides So You’d like to,.. 0 Create a guide eGift This Item iwn,n’ • Instant Delivery: E-maI a gift card suggesting this Item , - Flexible Gifting Choices: They can choose this, or pick from millions of other items. Gelsimed •ih:-,. ‘ Look for Similar Items by Category Toys Games > Grown-Ug Tpy5 Feedback If you need help or have a question for Customer Service, contact us, • Would you lIke to give feedback on images or tell us about a lower price’ • Is there any other feedback you would like to provide? click here MeoaStarent Privacy Statement Your Recent History MesaStarent Shiocing Information MegaStarent Returns & Exchanoee (What’, thel ( Loading Get to Know Ut Mike Money with U5 Let Us Help You Careers Sell on Nnazon Your Account Investor Relations Oeccme an Affiliate Shipping Rates & Policies Press Releases Advertise Your Products Amazon Prime Amazon and Our Planet Independently Publish with Us Amazon In the Community i See alt Returns Are Easy Manage Your Kindle http:L”www.amazon.comlkandalis-Talking-Badger-Version-R-Rated!dp/BOO%7Q8 I lO-’ref=s... 813.2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 57 of 114 Page ID #:317 Randall’s - 14” Talking Honey Badger Don’t Care Doll Adult Version R-Rawd Toys - Page 4 of 4 Help amazon,com CohiwJa r.600s Amnz,xitoc Clwo Fra,,co Ge,ms,y “fly MuzmSu,ply Am.ncWnyS,r,,cy, D’w, n Dl’Pe,,ow Juccay Sa’n AytZEl’Mfl*, tflided NrqJc,, Ai,dI, A’]f 0 Boncr,fkv con, ,,y,,c,r.:,y O,f l,,Iay C’cul,Spcca lytD, JcflL. cv ‘i.>[.y Saop xn Wyg n W,:ehau O,t Ycjo corn C. (.rCl m Siyptc’L:,, “‘Cd,’ Wfl t LCd0Mul Zu000. t!tfl•N’ fluCFce —C, Cc .,cl,,c.,,,,I IN,, P,i,cty N,crc, In..esI S,,nl Ad C [Ff1 2,13 A,tan,yu,-:,. Inc http://nvw.amazon.convRandalls-TaLkrng-Badger-Version-R-RatecL’dp!13OU87QS I lO:refs... 83/2U 12 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 58 of 114 Page ID #:318 RandalPs - 14” Talking Honey Badger Don’t Care Doll Adult Version *R_Ratedw Toys YowMitii Crop ty Today’s Deals S.a,ch Depanment Toys S Game, Page 1 of4 - ScsI 5,115w Gin Cards Help randairs honey badger don’t care Nxss Rxxln.ra, Prsxrhml Tttn Dsp 1x,s Randall’s Care Doll - - Gels’ Thy, Halo true Go Gar’t, tPIlnto Wet Your Account Iltl’’sM; C raw Can List lay’ Csitktl 14’ Talking Haney Badger Don’t Adult Version ‘R-Raled’ qu.’ixIiIy- by Ill SI’ [IE1 ,.,r,FDcCIssa flue tI ‘it’, ii 1 $4C.YY PrIce & this item ships for FR!E with Super Saver Shipping. saii dm0_ui shot, a” Ix,,keidt,,na. In Stock. SoIl by Meo.St.,nt arid Fulfilled by Anne,,. 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Bums., ttex.r 3 Xl’ - 121 15CC 103) Page 1 cF 10 Scat cc (21 - 5299 $13.19 Product Features Rare Talking Honey Badger Doll from Randall • It comes in its own packing/travel case with all sorts of warning signs on it, cur Honey Badger may yuon stupid LOLl,... make a snack of your ringer • Honey Badger is approximately 7 inches tall and around 13 inches long • To make Honey Badger talk, you just pinch its left front paw (or the paw on your right side iF you are looking directly at it. I Of Course everyone knows a real Honey Badger doesn’t speak, so Randall speaks for it and seys several R-rated Adult quotes that you may have heard while watching The Honey Badger Video from Randall on YouTube. • Randall’s ‘Talking Honey Badger Don’t Care Doll - Adult Version ‘R-Rated5 http:i/nvw.arnazon.conilRandal1s-Thlkrng-Badger-Version-R-RatedJdp/B0O87QX II C) refws... 8/3/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 59 of 114 Page ID #:319 Randall’s - 14” Talking Honey Badger Don’t Care Doll Adult Version uitRated* : Toys - Page 2 of4 ... Product Details Shipping Weight: 12.8 ounces (View shioging rates and ooliciee) ASIN: B008?QS11O Manufacturer recommended age: lB years and up Amazon Best Sellers Rank: #24984 In Toys B Games (See Too 100 In Toys S Games) Average Customer Review: Be the first to review this item Would you like to olve feedback on Imanes or tell us about a lower price? Product Description Randall’s - Talking Honey Badger Don’t Cars Doll - Adult Version °R-Rated’ Product Ads from External Websites rwhM,tswli Sponsored Conlens ‘r fiery raw NONE? EAOCEM OONW CASE HOS9EYBAOG5R PONT CARS Honey Badger Dons Care Mug $13.95 Honey Badger Don’t Care Red Mousepad $10.95 + $5.99 Eu sti 1,0:11(1 tattle Ii’s. + $5 WI [vs ahipplss Liz’ Ic Inc Honey Badger Don’t Care about Fathers Day Card $3.95 + $395 Ecs chopin: IM,l,. Inc. ai en, tilL) Don’t Care Honey Badger Coffee Mug $14.00 Honey Badger Don’t Care Coffee Mug $14.00 lila le,%liirs ‘alit lrelti,sI’.,l.o’ — Secep, ol,Iem wIsh I hece ad+erIlsemenl,? let its M+n’Iv+ beta Customers Viewing This Page May Be Interested In These Sponsored Links Honey Badger Don’t Care & opa”.s+..i Officially licensed Honey Badger Designs By Randall! www.decalgirl.com/Randalls- Hon eysadger Honey Badner bent Care Funny Honey Badger Shift On sale now in great colon www.betsefthar.pants.con/hpney-badger Shop Honey Badger Don’T Care Shirt, 4D0+ Styles & Colors. No Minimum. Honey Badoew Don’t Care Shirt www.zazzle.com/ see a problem wIth these adeorslsemests? I +0 to nnw Customer Reviews Al ten’,. I. 0mF1’g Vampires toHur:!RiH I There at. no cusssw.r reviews yes. Dc,wnioad 2 FREE aiiiji:bc•t,ks sixty 5 ala’ auc]bk 4 alar 3 sIan so .ac,IsIe,isei twzlcw C;UI) -r 2 sIan I star .. “I I Forums http:!/www.amazon.com/Randalls-Talking-Bader-Version-R-Rated/dp/B0087Q8 I lO,hrefms,.. 8.3/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 60 of 114 Page ID #:320 Randall’s - 14’ Talking Honey Badger Don’t Care Doll - Adult Version *R1tated* Toys ... Page 3 of4 Llstmania! Search Listmanlsl Crente a Listrnprisl list So You’d Like to... Search Guides Sovou’d Like to... ‘ye’ Is en he. Create a oulde eGift This Item wi,,. Ihiii) Instant Delivery: E.mai a gift card cugge:t:ng this Item ) Flexible GlFtlng Choices: They can choose this, or pick from millions of other items. Gel Snaned Thoakos* \.-. -. M#1 like (his. Look for Similar Items by Category Toys Games Grown-Up Toys Feedback If you need help or have a question for Customer Service, contact us, Would you like to give feedbacb on lingoes or tell us about a lower orlce’ Is there any other feedback you would like to provide? Click here MqoaSt,rent Privacy Statement Your Recent History MeosStarent Shiooino information MegaStarent Returns & Excl,anon (wh.r.ih,.n) 1 Loading Your Aount Inventor Relations Make Money with us Sell on Amazon Become an Affiliate Press Releases Advertise Your Products Amazon Prime Amazon and Our Planet Independently Publish w’th Us Returns Are Easy Get to Know Us Careers Amazon In the Communfly See an Let Us Kelp You Shipping Rates & Polioes Manage Your Kindle http://www.amazon.coni/Rnndalls-Talking-Badger-Version-R-RatedJdp/B0087Q8II U’refs.., 8/3/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 61 of 114 Page ID #:321 RandalPs - 14” Talking Honey Badger Don’t Care Doll Adult Version *RRated:Toys - ... Page 4 of1 amazoncom Canada Amazm,Lacgl Ore CraaleSjx.c, n_1•.•.l•.., Saw ox.. la[]FV On Frnr,ce MnwraiSuppiy eranaa.y Italy Arnan,Wabsora’cas Dww, corn lrnr!F,, h.l]aty DPRrna,w Wag oxa r•...in;ni War Wan.. Oct Jot,.... 5pa’n •rn..zo,V&nIo., I’nnarn AtkvIo lMO AnbIo Csanrofla call F I Jont. corn Ilytç.waalq. Wool VOW corn (Fr,? n.,. flnla.tly C4..d,larlsol Iii,, Unt,,d KWv’n N,(t,.a, lnls..%l 8u9 Ad V tWO T.4,,’..rap W17 Arnoany,,,,,, rn,t .ulflhoFln http:f/www.amazon.comlftandatls-Talking-Badger-Version-R-Ratedldp/b0087Q8 I 1O/rets... 8:’320 12 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 62 of 114 Page ID #:322 Randall’s Honey Badger I Apps Page 1 of 7 eRANDALCS FONE SAtGERL • r$:wF.paiF:ri:rjFxFI%RW • . . ‘‘“‘RandaII’s Recorded Soundboard App for Phone IIHoney Badger Game for iPhone EjiHoney Badger Game Censored for Android EHonev Badger Game Uncensored for Android Randall’s Soundbaord App: http://randallshoneybadgercom/appsi 8.320 12 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 63 of 114 Page ID #:323 Randall’s Honey Badger F Apps Paie 2 of? 1 -- d r9 FEATURED APPS pjjuLtS 4-h,vn Hndtp Dz-: ft.nda. CWo.I fan. Afl Carel I. FleaS • le..lga m.. e... nl Ftea —— A Malas amdllet fnd. ••4_, “I*tS• J ‘t — efle. — ‘I.e n Cle — oJc.aal • U— —. —— I tel. a, _,_l I. awn — • Ifl Ieqi C 7 [ri.aaa biW -a ..—n* w • pa m,,a,.. dew, — S — l.q P.dp.t Dwell — —a I • E .Uan bean, LM,.nd a eel l,a. Bag.dbo... .1 ‘I. ciA f. I. [ni •,. a -, I-: aI I Honey Badger Game http:!randallshoneybadger.cotu’apps/ 832Ol2 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 64 of 114 Page ID #:324 Randall’s Honey Badger I Apps Pa2e 3 of 7 ‘a JyJArE1r1 idjjhtiitbi’ r http://randa11shoneybadger.com/apps/ 8!3/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 65 of 114 Page ID #:325 Randall’s Honey Badger Apps KInI - Page 4 of 7 - ‘—4 CNck to Order arnazoncom KxtJ jlu4kffl 9 1c’s Ect;ij hatDss# http:i/randallshoneybadger.coniapps. 8/3/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 66 of 114 Page ID #:326 Randall’s Honey Badger Apps ••II’fl.:L Page 5 of 7 4LIFM Soundboard 1 IF tr-.e N’ h3tr At run Whit Al ccw rcty. its mouth? thit hi Oh! rj1 ages twtrjt a wSnts. ‘?iti’ Wt(h t%st .if Ljwt swØ for more soo,ito&ds a DC\XRZ UtwSrM! • Ptii : hi: hk .itT:1J:: L3:rn: • yw1wpEw:yRp!F ERQLk I. hff&uftwh1’M ?iEuicH !hcla’74fl.,) v1qbi dFF 14kd • Elipid) • ZntqiI /PdHflk y F?MtW IWflV1azfl&tMr • L2it F,!ZdW*n&DtP • Md5345 • t44E34S • Pdl$34 • tijb5345 czgl23 - 159 videcs I 96906 subscnbers - SLIbscIibe - YOUJ[ http://randallshoneyhadger.com/apps/ 83/2Ol2 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 67 of 114 Page ID #:327 Randall’s Honey Badcr Apps Er2OPM ..dV.nzo.’ ? Pa!ze 6 of 7 a. Soundboard I r I JhqP Latd tNt fliti ;F:,::• http://randallshoneybadger.com/apps/ S,32012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 68 of 114 Page ID #:328 Randall’s Honey Badger j Apps i’age 7 of 7 En Faødv U4Srw • Pfi • YrxT.i P FRPW FRQ%1 dxhth.jja4) Phh*’1ñnpth • EP • ZNttvi j2dW3tc c F2ptMtiP URcVfli\z.4&*thiS vlbtqFF lsth% p • E’irn t iz*rdirflrP th3cWn Submit E-mafl ui7K14,IlE5h* 4w4Vtnk )M d dlpw) 1i1 JauLhtifl r&nftv http://randallthoneyhadger.com/appsI 8:3/2(112 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 69 of 114 Page ID #:329 Amazon.com: Honey Badger Don’t Care: Randall’s Guide to Crazy. Nastyass Animals (97... Page 1 of 6 Crap Lv Depanment Backs Adonnrrd Srsrch Your Amnon corn Toda/n Deals search randairs honey badger don’t care Bnovsn S,dipus Nona Pely.nras Gin Card. Orsi steers Help H,:lo S 0 Olin Your Account Thu line ‘Yceh Tivn7) Boil Sellers C?ui&or’s floin, Wet Can ?n.Thi’rhs List soil Van &lBks Honey Badger boot CareCtrade: and over one million other books are available For Aisiazot, Kindle Learn more I N SIDE’ Honey Badger Don’t Care: Randall’s Guide to Crazy, Nastyass Animals lHardcovenl Quantity r £2?’’’ 1501 1io I ,j leant PkLt tea Dy SI,lptn,,an.nnu’i-n’.,ifl-e. List oiler +44— $10.19 S H eligible for FREE Super Saver Shipping on ord cr3 over $25. aSa’ yoj Ouauu tatn,iaen i-(i,ike.d.i,nf. San. 54,63 (32%) In Stock. Stlys Sell Bark Ynu,r Copy Fee a $110 DPI Card a sold by Amazon .com Gift —: ap au&l,blr Want it delivered Monday, Aupues 67 Osot. 1 5 tOe cr51’ lw_en ai:d 3; mise.tn. ar,d runs.. On.’D.y Shippinp at U,v,h.o,,: LOad3t (roes $5-SO laaia from 57 lii &‘nezoa, Pike 1kw hem Une rats — 51013 Lou’i.rn yr,. 0’.’ 5850 17:0 n under. Tradein r 0 Heir Bt’yino Choir.. 60 ned C new &Mn 3? 50 lion-vt ely eel? £bazt minute flCre Book Description Pub nasa’ Dote 3.nu.ry 24, 2002 Sweet 3esus’’a r’oto’js wi:d ife sock for adus: The morcnymcua Rardal’, narrator one You Tube sensat on (23 MOLLOGN v:ews) 7ne new vs se oF nature. In Honey Sadcer Do.’: Carei:rn). Panda,l oretents adosen crazy. bocass Crazy ‘lattyaso Honey Badger,’ is the n animals of the w2d kingdcrt as ony Raroal: osuld. Don’t be stupid--buy this book’ Frequently Bought Together Pike For All Three: 518,18 + mact.w.a nrosl.rx’dfrsmend,sdhyd:-l!e,rr.?eearrss”e..*-rV”, ThIs I ten.. Honey Bec:er Don’: Ce’e: Rar.de:I’s Gu;de Os Crazy. iastvas, Animals v Ra’dsll fle,C,ooa slo-ig p Hctey Badger Fun ny Noleped Oft’ce Memo Pad Gag Gift Ve’iow end Stark by ti,n,rc tnt units 52 99 p Wwhbd What Woud Honey Badger Do Funny Ynyl Decal Suroer Sticker Tx Sty StICKER F9HUY 55 3D Customers Who Bought This Item Also Bought http:/www.amazon.com!Honey-Badger-Dont-Care-Randalls/dpf 14494 I 965S!re1sr_ I 2’?Ie... 83/20l2 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 70 of 114 Page ID #:330 Amazon.com: Honey Badger Don’t Care. Randall’s Guide to Crazy, Nastyass Animals (97... l’age 2 of 6 I Honey Badger Furry Nclepsd Ottca Memo pad nag Gilt Honey Badger T .blrt runny as;ns mans t ayita novelty Ytliow ar,d adult claWing great gIn Ideas slack I?) tel 52.99 Wv/bEd What Would Honey Badger Do Funny Vinyl Decal Bumper Sl:cker 3’ X 5 $5 00 Honey Badger Don’t Car. 2013 warp Calendar Randall telc’i,ta, 512.59 sisgg—520g9 Editorial Reviews About the Author Born and raised in New York City, Randall started narraLng at an early age. Randall’s father was a cameraman for Marion Perktna’s ‘Mutual of Omaha’s Wild Kingdom. Randall is a graduate of both St Olaf’s College in Nortbfield, Minnesota, and the Exotic Animal Training and Management Program at Moorpark Coliege In Moorpark, California. Randall currensly resides In Los Angeles and lives with three loving cats, Product Details Hardcover: SD pages Publisher: Andrews McMeel PublIshing (January 24, 2012) Language: English iSBN’ 10:1440410650 g78-s44g4sg613 Dimensions: 3.1 t 0.4 x 10 inches ISBN-IS: Product Shipping WeighEr 15.2 puncea (View shipoino rates and policies) Average Custonier Review: (13 customer reviews) Amazon Best Sellers Rank: 30,204 in Books (See Too 100 in Books) Would you like to uodate product into. olve feedback on Images, or tell us a.ati laà-’ñ$ei7 Customer Reviews 5 elan 3tlar From Outliers to Outlander Download 2 FREE njd,ntruuks 4 4 atlar 2 star 0 Istar 0 today aeoul&Sstara audiblécom t W Ce .1 ciptiatlIet estee Most Helpful Customer Reviews Its? le p.api. found me lsirse,ng revIew heiptkl —— Nasty, disguslina (and sometimes ouddlyl critters January 24. 20:2 *dwtftwresst OyTChhs Fo’mel Hardcover I came late to Randall’s poputar YouTube video The Crazy Nassyasa Honey Badger but I got a kick out of it when I finally saw it, as did, it seems, millions of other people In Honey Badger Don’t Care, Randall uses the same flippant tone to introduce the reader to the honey badger and nine other (allegedly nastyass) members of the anImal kingdom An Introduction suggests that conser/atlonists should welcome the attention that Randall is bringing to these — Most Recent Customer Reviews — http://www.amazon.com/Honey-Badger-Dont-Care-Randalls/dp114494 I 9658/refrsr_l_2’?ie... 8.3.2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 71 of 114 Page ID #:331 Amazon.com: Honey Badger Don’t Care: Randall’s Guide to Crazy, Nastyass Animals (97... Page 3 of 6 not-so-cuddly species, but the books really about humor rather than the preservation of enimals we’d rather not meet ins dark alley There is nonetheless an informative, proconservationist quality to much of Randall’s commentary; ft isn’t all about disgusting animal behavior Freakish-looking beasts that are subjects of Randall’s commentary Inolude the aye-aye, the Tasmanian devil, and the sotenodon Some of the animals, Including the wombat, the opossum, and the Amsncan bullfrog, are only moderately nastyass. Randall Features some animals that don’t seem nasty at all the emperor tamarin (which lunches on grapes and has a very coot mustache), the pink fairy armadillo, the tattler a weirdly cute, timid little primate), and the sloth. Readers who are hoping to find ten animals that are as revolting as the honey badger might be disappointed StIll. Randall manages to poke fun at even the cuddly critters, always in a good-natured way. Honey Badger Don’t Care is filled with Impressive photographs, many of which are enhanced wilt, doodles, costumes, and cartoon-style dialog balloons, Randairs description of the animals and their behaviors Is educational, it not exactly the stuff or zoology leelbooks. Reader, who object to foul language should be warned that there’s very little language in this book that isn’t foul That’s part of what gives the book its attitude. This isn’t a nature book for kiddies. Adults who don’t mind adult language and who appreciate the humor found in nature should have a fun time wish Honey Badger Don’t Care Comment I Was this rev em helpful to foul Yes The Fifteen Minuses Stan....,, NOW! Jasusry 27. 2512 vpdr’vcicu ro,msi Hardcover Since no one is ever satisfied with lust a email measure of fame. internet sensation Randall seeks so shake off the shackles of narrating funny animal videos by branching out into the literary world, with HONEY BADGER DONT CARE’ RANDALL’S GUIDE TO CRAZY NASTYASS ANIMALS While to book does provides few chuckles, reading Randali’e outrageous comments isn’t the same as HEARING Randalre outrageous comments..., The voice is SD% of the joke HONEY SADDER DON’T CARE is an amusing time-waster, but I wouldn’t really urge anyone to spend money on it, espedaily since all of his videos are available for free, and are Funnier Was this review kelpfsl to you1 Yesi Puulisfled 1 motre far by Carla Kelleher dollars, but Its a good conversation piece Read more Published 2 months ego by ikeygiil4 Informative and Entertaining “Honey Badger Don’t Care” is my current favorite book Not only did I learn eboul animals I didn’t even know existed, I had a good laugh in the procesa Read more Published 4 martha ago ty Tracey My 12 year old thinks It’s funny... Fly 12 year old thinks it’s funny. Might not be a book for young childern bewareil There Is also video on youtube “,ith this Honey Badger PublIshed 5 montha ags by PUaflir [No] off people found Ike foliovlsg revIew heiptui By Daniel V. Reilly Crazy funny book I bought thIs book as a gift for a friend who loves she online video, but, before mailed it’ wanted to glance through it. I ended up readirg the whole bock—my mother did too Pesd more Foul Langage- Great Pictures Honey Badger Don’t Care by Randall Pictures 5 STARS language I STAR Educational 4 STARS I have never seen or heard about the ytube video so I ‘vas lust thinking. Read more Pubiiorad 5 mcnits ago by 9 Laney Not bad at all (mists caveats). Honey Badger Don’t Cart is quits funny and enjoyable. ft’s a fun animal books for adults. which is where the caveats come in The books Is formatted In bright and fun colors Read more Puslisked 5 mrsths ago by rlores2s is No Honey Badger Don’t Care,,, but sf1 peor..” ‘r:iii’:2 Is,’ rn’s, ng rev..’ heiptul Why aren’t more people giving this 5 asars7t’?t It’s awesometit January27 2012 By RscheiMcwosderful Published S montha ego by chibINeko Formal. Hardcover This book is genuinely clever and is such s good laugh. If you didn’t like Randall’s original youtube video, then you won’t like this book (and you’re obviously mazy since he’s hilarious). Hilarious, witty, and informative Loved ltl ctmmenf t Wea this levi. e helpful to you? dot Honey badger might not care that it’s become an internet sensation end no’” a must-read book, but you absolutely wily Read more [,!!J Na Honey Badger Don’s Care This book is HILARIOUS! I wasn’t prepared for hwy funny this was going to be As usual I was going to read “just a few pages’ beFore going to bed, and then! find myself on the.. Read more Publlsnea e morisa ego by Muzette Weston esee elI 13 customer revIews Wile iscttsttiriei eviec Crude, Lewd, and Craaa,,,,but thoroughty enssnaining. After watching ‘The Crazy Nastyass Honey Badger’ on Youtube, I had to buy this book I asked myself ‘if the 3 minute video was epic, bow much more epic can the book be”? Read more Published e essths ego by Zack Honey Badger Don’s Care ‘Honey Badger Don’t Care’ Is a wildlife book for adults If crude language bother, you then this book isn’t for you, othenvite I think it is a great way to learn about ‘badass’ Read more Published e minim ego by Jo . liup:/iwvw.amazon.comIFloney-Badger-Domn-Care-RandnIlsfdp/l4494l 965S.”refsr l_2’?ie,,, 83/2Ol2 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 72 of 114 Page ID #:332 Amazon.com: Honey Badger Don’t Care; Randall’s Guide to Crazy. Nastyass Animals (97.,. Pace 4 of 5 Search Customer Reviews LZ F O,,we,thth.,p,e&ntsre.w Customers Viewing This Page May Be Interested in These Sponsored Links Honey Badger Don’t Care officially Licensed Honey Badger Ces’gns By Randall? www.decalgirl,com/Randells.HoneyBadger Honey Badoer Don’t Care Funny Honey Badger Shirt On sale now In great coiors www,betterthanpants con/honey-badger Honey Badoer Don’t Care shill Shop Honey Badger Don’T Care ShIrt. 300+ Styles & Colors. No MinImum. www.:a::Ie.con/ See a 5, oblem wIth runny advobt.e,nent.? Let on know Ad ‘crow, 0i tm,,,r, What Other Items Do Customers Buy After Viewing This Item? Honey Badger Funny Notepad Office Memo Pad Gag Gift Yellow and Black by r,,.alolol, Print, 2) , T $2.99 Honey Badger T shirt funny shirts mens t shirts novelty adult clothing great gift Ideas C ra,ycuoç lotions (0) 515.99 -$20.99 Wwhbd What Would Honey Badger Do Funny Vinyl Decal Dumper Sticker 3’ X 5’ $5.00 Honey badger 1 shirt Honey badger don’t care shirt takes what he wants by SUCKER FRENZY Oazy[iucj Tst’i,ts Cl) 515.99 - 520.gg Explore similar iteitis Tag this product (who’ v,,’ search Products Tagged with Think of e tag as a keyword or label you consider is strongly related to this product. Tags will help all cuttomers organi:e and find favorite items. I Explore Product taps Forums Listmania! So You’d Like to... eGift This Item wtu’..’hkfl Instant Delivety: E-ma:l a gift card tuggetting this item Flexible Gifting Choices: They can choose this, or pick from millions of other items, / ‘S, GiSwtsd i http://www.amazon.comlHoney-Badger-Dont-Care-Ratidnlls/dp/14494 19658’refsr I 2’?ie... - 8/3/2012 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 73 of 114 Page ID #:333 Amazoncom: Honey Badger Don’t Care: Randall’s Guide to Crazy, Nastyass Animals (97... 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Customize it! size chart Honey Badger Don’t Care T Shirts Sold byZaze Ends at Midnight PTI ‘p fl view larger - Style: ‘by BifTTh Amp-iran 1 Bodyiit Apparel \ Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 85 of 114 Page ID #:345 Share Clothing Shop Kids & Baby Baby — Sell -. T-Sh,ris Front 45 Holidays 0 Today’s Steal: Plavrrn Cards :. V ® Search Details MtoOide. Use code: ZAZWEEKSALES 10C%SaIistx!j $14.50 per stud ***** 4.1 SHAKE OUTFIUERS a size view ffr Stue Size: shirt. Quantity: C Ci Add to Cart p .4 —) Customize ill (J - ( Addle— Get it as soon as Tue. Dec 8. Order in 2 hss24 nuns and citose Express shipping See s3upprng options. Colon White D S Style: See more options below! I A Only Si.1o more on Baby Gerber Cotton Onesle Color & Style Options VUKe • ) size chad Honey Badger Don’t Care Infant T-shirt SddbyZane Ends at Mkhght FF1 ii9i&, ii> HOMEY BkDER DOM’T lVE 4 SHIT HOMEY B4DgER DON’T CftRE 20% Off Sitewide 1* i6SlRf 5ect Items Create 4 0 jL wwwsanie.comThoney_badger_dontsarejnfant_t_shirt-235284E29E91479778 ‘‘7 C-D 4zazzle nspirat:cn About this product— Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 86 of 114 Page ID #:346 C I .1 Shop Home & Pets Share C-D Create Onnkwaro Sell ght Si —- 0 j Today’s Steal: Piavirn Cards Hohciays Cias&c HONEY BAB6EH 00N’T c:&RE H fl (l HONEY B.&D5ER DON’T lVE LJ Coffee Mugs 2036 Off Sitewide I Up to 65% C” Seect Items ) *Zazzle inspiraticn— About this product— (Ii) Search 1QQ%Siatii Detat MadetoOcd Use code: ZAZWEEKSALES \,1ewdr Sfl Quantity: Ringer Mug ‘i) ) A1 a fl Addto get it? 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Customize ill keychain. -- Shape: Ia BnIc Button Keyth&n Size: “I Keychwi +515.50 Pmniwn Keythan +515.60 Pmmñn Only $15.60 more on Premium Round Keychafl Shape & size Options C Ci C Quantity: ‘.qwtuorSfle SHAKE OUTFIUERS S3.90 p&keyctan Honey Badger Don’t Care Basic Round Button Keychain SddbyZo- 1Y%5aUstjt’on Ends at MfligIK PT! ‘a view larger Ok Today’s Steal: Plavino Cards Holidays wwwsanJe.com/honey_badger_dont_care_basic_round_butto:_L :riain-1465664770407fl550 Shop Button L Front •‘ WThEI B1 ER DON’T 5IVE \ SHIT 4NEY BflER DON’T CRE 20% CU Sitewide I Uo to 65% CU Se4ect hems Actessoñes > Keychains Share About this product— Style: Basic Button Keychain ....,t I,,.. Set your keys apart with a custom keychain. Create your own or choose from thousands of cute and cool designs. The sturdy clasp keeps keys together securely, and holds up well through daily wear-and-tear. flZ_,__4_... q fl ;..,.k,’, p ‘—1) t Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 88 of 114 Page ID #:348 —, C Magnets Sell Builon Round 147946276890367334 Holidays 0 Today’s Steal: PlayinG Cards HONEY BAB6ER \BON’T !JVE ft SHJTY HONEY B4DER DON’T C4RE 20% Off Sitewide Uo Ia 65% Off Seiect items Create www.zaniexom/honey_badger_dont_care...2jnch_roun&mag’ Shop - Home & Pets Share g Round Magnet About this product— Shape: Create custom magnets for home and officel Add your favorite image to a round magnet, or customize your choice of neat designs to sUck on the fhdge or tile cabinet. Search Usecode:ZAZWEEKSALES %ieyv r Slt Oetäb Add to Cart ***** 4.7ai H Addlo” Gel it as soon as The, Dec 8. Cider in £9 mins and choose Express shipping. See thipØng options. Customize it! Quantity: Ci c — QUKe Laipe, 3 inch Squam Magnet Stanrijid. 2. nc?, p 2O%OffSttcwide! Uo to 65% otT:J Small, 1% inch Size: Shape & Size Options r j SHAKE OUTFIUERS $3.90 pa magnet Honey Badger Don’t Care 2 Inch Round Magnet Sdd by ZazSe• 1% Satisfaction. Made to Orde, EndsatMthiightPT! view larger j Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 89 of 114 Page ID #:349 D Create Sell Round 0 Todays Steal: Plav,nq Cards Holidays www.zafllt.com/honey_badgecdont_care...cIassicjoun&.5tkker217712584177495398 Shop Slickers 20% Off Srewide Ui, to 65% Off Select hems Craft Supplies Share HONEY B4DER DON’T C4RE Front .4 HONEY BAD5ER DON’T JVE 4 SHIT (S — #Zazz1e Inspiraton— About this product Search 1%Satitni Oets Made toOcde, Use code ZAZWEEKSALES - S5.55 pertheetof2O ***** SHAKE OUTFIUERS 1ewbflrStue Quantity: Customize ill (i sheet of 2D C ,1:rcI ci )I Th.tsi 7;” Custom made v,thin 2-3 days. V Like 20) STuzt. Size Options Size: *) ! Addto’ When will I get it? Add to Cart Honey Badger Don’t Care Classic Round Sticker SddbyZanle Ends at MktnigN fli fl view larger rc Large3inch (theet of 6) Finish: (Giossy 20% Off Sirewtde I LLp.la.G5Loff Select Items Today s Ste& Pbvmg P € Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 90 of 114 Page ID #:350 Share Home & Pets Shop DnnlcNare — Sell Travel Mugs - T V :1 —- Q Todays Sleet Plavino Cards § Holidays f’r:ect Items HONEY BftBER DON’T C4RE Center HONEY 84D5E8 DON’T GIVE 4 SKIT 20% Off Sitewide I Up to 66% Create •t Cu_ww.zanIe.com/honey.badgecdont_care_15_oz_stainIess_ste_t:i.rnug-i6s933s5s7873o769i 4 GD w C-D #Zazzle Inspiration About this prot Search Use code: ZAZWEEKSALES Detads ) SHAKE OUTFIHERS Customize it! Quantity: Ci ( A, Style: TmveUCommuier Mug $2565 Style & Color Options: Like C a Addto’ Custom made within 2-3 days. When will I get it? Add to Can Sold by Zauie ifl Satisfaction Made to Order Honey Badger Don’t Care 15 Oz Stainless Steel Travel Mug S25.65 permug ***** 4.6inim Ends at Midnht PT! view larger I!> See more options beZow! p - Create Sell ) 0 Today’s Steal: Playing Cards j’ Holidays Adult 20% Off Shewide I Uoto 65% Off S&ect Items Kitchen & Oimng ) Aprons Ends at Mkinigtit PT! ® Search Use code: ZAZWEEKSALES Dets Sold by Zazzle. IW% Satisfaction. Made to O,der apron. Customize fl ***** 4.7 Add to Carl Apron Standard E.Aadto’— Custom made wthin 23 days Then will I get it? Quke tJ& Khaki Yellow Kids Apron -$445 Save 54.45 on Kids Apron Style: Long Apron •$225 • Color: White ‘3 Style & Color Options: 4 Quantity: SHAKE OUTFIHERS &wrer Sie perapron Share Vt. Honey Badger Don’t Care Adult Apron H*EY BftWER £&RE Front k’ H*EY BftflER buRl lYE ft SHtT fuRl view larger $22.30 — El, #Zazzle About this prrz inspiraflon Home & Pets > Shop 4— 4CjLJ_wwwnnle.comThoney_badgecdont_care_adutaprcn-154752c17S187304564 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 91 of 114 Page ID #:351 p 4— .4 Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 92 of 114 Page ID #:352 C Buttons Round • Sell ‘ § Holidays 5’ Front HONEY BAD5ER DON’T )VE SHIT HONEY BAD!3ER DON’T CARE A 0 20% Off Sitewide I Ui, to 6S%OffSt Todays Steal: Plavna Cards Create z www.zazzlecom/honey_badger_dont..care_2_inchjound..button-145702891693054174 Shop Accessones Share *Zazzie Inspirat:on About this prc . Search 1XI% Spl,s!clion Detads Made to Oiiier Use code; ZAZWEEKSALES tle,,Uflrsbe button. Qua ntfty: 4 Add to Cart ***** 4.Bgj Customize iti V Like Squwo Button Addto Laige. 3 Inch Huge, 4 Inch ! GefltassoogiasTueDec&Orderin56minsand choose Express shipping. 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Shape: 7w,fl.:’i .e Large. 3 Inch Huge. 4 Inch r Id? s Square Button Only $1.10 more on Square Button Shape & Size Options V UKe C_______ — (j button. QUaDt:Ly: 4 S2.20 ert,imczi Honey Badger Don’t Give a $*!T 1 Inch Round Button SddbyZaaie- 1% Satisfaction Ends at Midnigt PT! ‘F fl view larger Size: — Standard, 2% inch p Case 2:15-cv-04905-JFW-PLA Document 32 Filed 12/22/15 Page 95 of 114 Page ID #:355 C Shop Create Sell ‘1k9 i,j9 r Front ee 0 Today’s Stea Playna Cards fl Holidays www.zanle.com/honeybadgecdont_cartp!ate-115679219090164451 jfrrr C-D .s. #Zazzle Inspiration - About this product - - Search Detads IOO%SaIiarl’on- MadelnOider Use code: ZAZWEEK SALES plate, per plate Add to Cart ***** d-7i -/ Mwck deged by Shirtuosity \etwcrSflu Customize i1 E Addto Custom made within 5-7 days tien will I get it? 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