Des Moines? all-new alternative news and lifestyle magazine Your city. Your style. Your news. is Des Moinesprint and digital i. l" l' publication for a I - \1 new-age city food, Themetm'smssuompreheggr?m I. :2 drink, arts, ?lm, entertainment, fashion, hobbies, music and 5* much more. . NEW SIZE - NEW PAPER STOCK - - MORE CONTENT - MORE PAGES - MORE DISTRIBUTION - . IN PRINT AND DIGITAL FORMATS 2016 MEDIA KIT Big Green Umbrella Media. Inc. 0 5619 NW. 86th St., Suite 600, Johnston, Iowa 50131 - 515-953-4822 0 F: 515-953-1394 ashlay?drncityviewccm 0 CITYVIEW A new and improved Cityview For nearly 25 years, Cityview has brought unique news and information to the residents and visitors of central Iowa. First launched in 1992, the newspaper experienced a number of editorial changes over time based on the personalities that were involved. Through it all, Cityview was known to educate, entertain and sometimes irritate Its readers as an agent of change for the Des Moines community. The newspaper pushed the envelope sometimes too far, sometimes not far enough. Its goal, from the beginning, was to be a true alternative newsweekly, providing a voice that was far different than the mainstream options. Competitors came and went, but Cityview remained. have now proudly owned and published Cityview for half of its existence. Our staff implemented a number of positive changes in the past 12 years, including the expansion of editorial content to cover more politics, crime, music, film, theater, sports, television, technology, books, dining and nightlife. We added respected editorial contributors from the local scene including Michael Gartner, Brian Duffy and Douglas Burns. We cultivated new talent like Chad Taylor, Patrick Boberg, Jeff Pitts and John Domini. And we continued publishing the amazing contributions from longtime Cityview writers like Jim Duncan. We created a comprehensive website with unique content, and we added sneak preview email blasts, Twitter feeds, Facebook pages and other social media efforts. We launched phenomenal events like Best of Des Moines and Brewfest. But we didn?t slight our print publication in the process. instead, we added more pages, more circulation, more photos, printing it all in full color on each page. And, we experienced the best pickup percentage (97 percent) and largest number of readers (nearly 70,000 each week) the newspaper has ever had. Times have changed in the past 25 years, and they most certainly will continue to do so. We know that readers want more of our alternative style of reporting, but we also know that advertisers? needs have changed. They want glossy paper stock. They want to reach higher-income demographics. The want digital editions. And they don't see the need to advertise on a weekly basis. With advertising as our sole source of revenue, we need to do all we can to accommodate those needs. As a result, you will see a new and improved Cityview in the summer of 2016. It will have much of the content you have come to know and love, but it will be printed on glossy and high-bright stock paper, in a larger format and on a basis in both print and digital formats. But don't worry we will continue to educate, entertain and sometimes irritate. Welcome to the new Cityview. Shane Goodman Publisher Big Green Umbrella Media, Inc. 0 5619 NW. 86th St., SLIite 600, Johnston, Iowa 50131 0 P: 515-953-4822 F: 515-953-1394 ashley@dmcityview.com - FEATURES CONTRIBUTORS CITYVIEW Jim Duncan has been writing about the local food. arts and entertainment scene in Des Moines for more than four decades. He pens the popular Food Dude and Art Pimp columns in Cityvnew and is known as the resident expert on where to eat in the metro. Brian Duffy is a household name in Iowa with his cartoons published in newspapers large and small through the years, including a stint with The Des Moines Register. Duffy?s electronic cartoons have also been featured on local television stations and websites. His Duffy's View cartoons grace the pages of Cityview. After contributing numerous stories to the company as an independent freelance writer. Jeff Pitts came on board full time in January 2016 as the staff reporter. In add ition to Ctyview. Pitts continues to write for a number of the company's additional publications. edits copy and provides photography. Dan Hodges is the staff photographer and has been shooting nightlife photos for Cityview for the past decade. Hodges' work is featured in other pages of Cityview as well, including the Parting Shot and a variety of concert and event photos. Michael Gartner is a lifelong newsman with a resume including roles as the editor of The Des Moines Register and the president of the Register and Tribune Company. Most notably. he served as the president of NBC news, and he won a Pulitzer for his editorial writing while as the editor of the Tribune in Ames. He writes the popular Civic Skinny column. Patrick Boberg is a prod ucer/director at Iowa Public Television and a central Iowa creative media specialist specializ ng in DSLR videography and musical composition. He writes the Tech Talk column for Cityview as well as other columns for related publications. Chad Taylor is a freelance writer. photographer and production assistant who covers the music beat for Cityview with The Sound, Sound Circuit and Sound Advice, as well as a variety of feature writing. Doug Burns is a fourth-generation Iowa newspaperman who resides in Carroll. He and his family own and publish newspapers in Carroll. Jefferson and other neighboring Communities. He covers politics for Cityview and writes the Political Mercury column. John Domini is a published author wh: has won awards in all genres, publishing fiction in Paris Review, Ploughshares. and anthologies, and non-fiction in GO. Tee New York Times. and elsewhere. including ltalian journals. He has worked as a visiting writer at many universities, including Harvard and Northwestern. He covers local theater and wr tes the Center Stage column in Cityview. Joe Weeg spent 31 years bumping around this town as a prosecutor for the Polk County Attorney's Office. New retired, he writes about the frequently overlooked people. places and events in Des Moines .n the .Ioe's Neighborhood column. Herb Strentz is professor emeritus of journalism at Drake University. He was a founder of the Iowa Freedom of information Council and served as its executive secretary. In 2004 he was named to the ?Heroes of the 50 States, The Open Government Hall of Fame" of the National Freedom of Information Coalition and the Society of Professional Journalists. He writes Guest View commentaries for Cityview. Darren Tromblay is the editor of Cityview and other Big Green Umbrella Media publications. He has a long history of editorial roles in Iowa newspapers in Polk, Story. Boone and Dallas counties. Today he wears many hats, editing copy, assigning stories, shooting photographs and designing pages. as well as writing various editorials and columns. Big Green Umbrella Media. Inc. I 5619 NW. 86th 81., Suite 600. Johnston, Iowa 50131 P: 515-953-4822 F: 515-953-1394 ashley?d mcityview.corn 0 2016 ADVERTISING CALENDAR CITYVIEW - Wedding Guide 0 Best of Des Moines - Best Of Thank You - Wedding 0 Tax Planning 0 Winter Brewfest - Education Guide 0 Home Improvement 0 Pet Guide 0 Realtors 0 Golf Guide 0 Fire Ice event 0 Landscaping 0 Get Moving - Car Care 0 Home Buying Guide 0 Summer Arts 0 Pride - Swimsuit Issue 0 Wedding Guide Entertainment - Patios 0 Patios 0 Fall Arts 0 Winery Brewery 0 First Time Parents - Locally Owned Entertainment 0 Vacation Road Trip Baby 0 Patios 0 Burger Month 0 Brewfest - 100 Favorite Bars 0 Wedding Guide - Gift Guide 0 Gift Guide 0 Martini Fest 0 Women in Business 0 Des Moines' Sexiest 0 Health Fitness 0 Car Care - Locally Owned - Winter Arts 0 Education Guide 0 Party Planning Entertainment 0 Holiday Cocktails 0 New Years Eve Guide DISTRIBUTION READERSHIP With a distribution of more than 35,000 print and digital copies and an estimated 70,000 readers, Cityview reaches more people than any single magazine in the metro. targeted distribution allows for saturated home delivery to many of the area's highest income households on a rotating basis but also makes it available to everyone at any time in high-traffics locations. - A varying number of copies are mailed to complete neighborhoods with some of the highest home values in the area, allowing for in-home reach to this highly desired demographic. - Nearly 28,000 copies are also distributed in a select number of high traffic retail outlets, making Cityview accessible to residents and non-residents alike. 0 Additional c0pies are mailed to all paid subscribers. 0 A full digital edition link is also emailed to more than 5,700 voluntary digital subscribers. - A full circulation and readership audit will be completed in 2017. Big Green Umbrella Media. Inc. - 5619 NW. 86th St., Suite 600. Johnston. iowa 50131 - P: 515-953-4822 - F: 515-953-1394 ashley?dmcityviewcom - mcityviewcom CITYVIEW Madison Key to Features a El County Boundary 31% - ZIP Code Boundary Big Green Umbrella Media, Inc. - 5619 NW. 86th 51.,Suile 600, Johnston, Iowa 50131 - P: 515-953?4822 - F: 515-953-1394 ashley?dmcilyview.com - EVENT MARKETING cnerw BEST OF DES MOINES PARTY One doesn?t have to look far to find Best of Des Moines certificates proudly displayed in businesses across central Iowa. Winning a category from the votes of Cityview readers is a major honor for the people, places and events of the metro. With that in mind, we decided to throw a party to honor all the winners. First held in 2009, the Best of Des Moines Party has become a mainstay event each February. More than 1,000 people attend the event each year, as it has become a gathering for the best of the best in central Iowa. Sponsorship opportunities are available. BREWFEST Cityview celebrates its passion for beer each summer with a sampling of hundreds of varieties for attendees to choose from. Starting in 2007, Cityview partnered with local beer experts to .4 . . create a festival like those in larger cities. A Winter Brewfest also began in mum?=7" Fm mm 2015. Sponsorships are available for both events. See details at brewfest. dmcityviewcom and winterbrewfest.dmcityview.com. cityview from a variety of locations at West Glen Town Center. A full guide 9 . MARTINI FEST Capitalizing on the popularity of martinis, 65/ Cityview began a celebration of the drink starting in 2008 with samplings is published in Cityview each year with all the details. Sponsorship opportunities are available. See details at Vii/T GLEN Big Green Umbrella Media, Inc. 0 5619 N.W. 86th St, Suute 600. Johnston, Iowa 50131 0 P: 515-953-4822 - F: 515-953-1394 0 EVENT MARKETING CITYVIEW ?my, CITYVIEW SUMMER STIR Cityview and the Court District are pleased to k}wa :1 bring Summer Stir to downtown Des Moines. Attendees receive a page of tickets that can be redeemed at each participating establishment to sample the specialty drinks. Sponsorship opportunities are available. See details at ?1 . summerstir.dmcityview.corn. t?tllIPIIl Plilii DES SEXIEST PEOPLE PARTY What defines sexy? In the eyes 5 of central Iowans, sexy is a combination of body, mind and spirit, as each of the top candidates for the Des Moines? sexiest title embody. Cityview readers nominate candidates to the contest, and thousands of votes are cast. Candidates also choose charities that they represent. Sponsorship opportunities are available. :Ityulaw presents FIRE ICE Cityview's newest event, Fire Ice, is a winter pub crawl hosted at Valley Junction. Attendees receive 10 drink tickets to sample winter specialty drinks. There are also hockey themed games and many prizes. Bring your friends, try new drinks and shop local in Valley Junction. Sponsorship opportunities are available. 925* ?Wiima' weeniqu Big Green Umbrella Media, Inc. 0 5619 N.W. 86th St., Suite 600, Iowa 50131 - P: 515-953-4822 0 F: 515-953-1394 ashley?dmcityviewcom 0 DIGITAL SOCIAL MEDIA CITYVIEW 80,550 and growing! Average unique 4 1 2 1 7 visitors per month and growing! rr?.?d I?Itverage "page. iyie'vlis per month :3 -- 9 Email blast weekly subscribers 5,701 and growing! Facebook likes 8,824 and growing! Twitter followers 8,444 and growing! lnstagram followers 720 and growing! AUDITED CIRCULATION READERSHIP 2.6 95% 69% Average readers per issue 78% 75% 34% Cityview newspapers picked up each week People who say they frequently purchase products or services from ads seen in Bityview Gityview readers in the desirable 25-54-year-old age group Cityview readers who earn $50,000 or more annually Cityview readers who attended or graduated from college Source: 2016 CVC audit Big Green Umbrella Medla. Inc. 5619 NW. 86th St.. Suite 600. Johnston, Iowa 50131 0 P: 515-953-4822 0 F: 515-953-1394 ashley@dmcityview.com - ADVERTISING RATES SIZES CITYVIEW RATES 1r: a: at 12x Center spread $2,998 Full page $1,199 Half page $720 Quarter page $432 Eighth page $259 GLOSSY RATES 1x 3x a: 1214: Back cover $3,748 Premium placement $3,748 Center spread $7,495 Full page $2,998 Half page $1,799 Quarter page $1,079 ALL RATES INCLUDE FULL COLOR AND INCLUDE PLACEMENT IN PRINT AND DIGITAL EDITIONS. AD SIZES (WIDE TALL) $2,398 $959 $576 $345 $207 $2,998 $2,998 $5,996 $2,398 $1,439 $863 Trim Size 12" Center Spread 1 1.25" Center Spread Full Bleed 12.5" Full Page ..9.5"x11.25" Full Page Full Bleed 12.5" Half Page Horizontal 5.5" Half Page Vertical 11.25" Quarter Page Horizontal 2.6" Quarter Page Square 5.5? Quarter Page Vertical 11.25" Eighth Page Horizontal 2.6" Eighth Page Vertical 5.5" 2016 PUBLISH DATES DEADLINES $1,919 $768 $461 $276 $166 $1,535 $614 $368 $221 $133 $2,398 $1,919 $2,398 $1,919 $4,797 $3,838 $1,919 $1,535 $1,151 $921 $691 $553 Effective July 2016 PUBLISH First Thursday SPACE DEADLINE second Tu?day Thursday, Aug. 11 Thursday, Sept. 1 Thursday, Oct. 6 Thursday, Nov. 3 Thursday, Dec. 1 Tuesday, July 19 Tuesday, Aug. 9 Tuesday, Sept. 13 Tuesday, Oct. 11 Tuesday, Nov. 8 The all?new Cityview is an upscale, full-color magazine, printed on both glossy and high-brite stock,featuring stories written to, and for, the unique people, places and events in the Des Moines metro area. It is for all who care about central Iowa and crave more. Written and illustrated by people you know, these stories intrigue influential readers with higher incomes and education in a way that is relatable to most everyone. Cityview is written for people of all ages, backgrounds, races, religions, sexes and experiences. It showcases Des Moines and the metro area in a real way featuring not only the people, places and events that you know, but the ones that we think you should get to know, too. Our stories provide unique historical perspectives from people who have been here to experience them. Simply said, Cityview shares the reasons why this is where you want to live and why others should, too. FTP Site Download Fileziila it you do not have an FTP client Host: User ID: Password: Cityview515 DropBox.com Share with celeste@dmcityview.com Big Green Umbrella Media, Inc. - 5619 St, Suite 600, Johnston, Iowa 50131 0 P: 515-953-4822 0 F: 515-953-1394 ashley@dmcityvrew.com - mcityview.com CONTACT US FOR Let us help you accomplish your business goals with advertising that reaches the metro area?s upscale demographic with news and information that no other publication can deliver and all at an affordable price that includes both print and digital editions. Contact us today for more information and ideas on how to take your business to the next level. f/ ASHLEY SOHL KATIE HAWLEY ALLYSON MARTENS BAILEY PRICE Advertising Director Account Executive Account Executive Account Executive 515.953.4822 x303 515.953.4822 x318 515.953.4822 x315 515.953.4822 x322 c: 515.423.6982 c: 515.971.9518 c: 309.798.8118 c: 402.650.5044 ashley@dmcityview.com katie@dmcityview.com allyson@dmcityview.com bailey@dmcityview.corn CITYVIEW Your city. Your style. Your news. is Des Moines. Big Green Umbrella Media. inc. 5619 NW. 86th 51.. Suite 600. Johnston, Iowa 50131 I P: 515-953-4822 0 F: 515953-1394 ashley@dmcityview.com -