Jerome Avenue Study Morris Heights Highbridge Mount Hope New Orleans, LA 378K Residents Fordham Pittsburgh, PA 305K Residents University Heights St. Louis, MO 318K Residents Jerome Ave. Study Area, BX 345K Residents Neighborhood Profile Total Population *to scale 345K Mount Eden Area of Analysis: 78 Census Tracts Surrounding the zoning study area, representing portions of several Bronx Neighborhoods Median Household Income 60000 Income Brackets (% of households) Study Area 50000 NYC Bronx $51,865 40000 20 $34,300 30000 $26,226 20000 15 10000 0 NYC Bronx Study Area % 10 % Unemployed (Civilian Labor Force) 20 17.7% 5 15 $200K + $150K - $199.9K $100K - $149.9K $75K - $99.9K $50K - $74.9K $35K - $49.9K $25K - $34K $15K - $24.9K $10K - $14.9K Less than $10K 0 10 14.2% 10.2% 5 0 NYC Bronx Study Area Nearly 15% of city’s households earn more than $150K per year. Meanwhile, almost HALF of the households in the study area earn less than $25K Conversely, 1/4 of households earn more than $50K Households by the ’s *2010 Decennial Census *2012 ACS 5-year estimate 4 R Renter Occupied O Owner Occupied } 119,428 Total Housing Units Average Household Size 6K Vacant 113K Occupied 3 Around 2,500 units within the Zoning study Area 3.01 R 2.91 O 2 Study Area Median Age Study Area Bronx Elevator Apartment NYC 0 5 10 15 20 25 30 35 40 0 5 10 15 2.8 R 2.86 O 2.5 R Bronx Households by Building Type *DCP PLUTO, Bldg Class Walk Up Apartment 44% 20 25 30 NYC 1&2 Family Dwelling 42% 11.1% 14.8% 17.3% >60 O 14% 32.9% 29.9% 24.2% <19 2.98 35 * The Jerome Avenue Study Area consists of larger household sizes than the City and the Borough. The building stock is predominantly made up of apartment buildings, with some 1 and 2 family homes as well. The Study Area is home to a younger population than the City and Borough, with nearly 1/3 of its population under the age of 19 years old and just over 11% over 60 years old. People Per Household (Study Area) *2010 Census 24% 22% 19% 35% Ethnicity & Immigration 29.57% African American (nonhispanic) } Asian alone (nonhispanic) 1.74% White Alone (nonhispanic) .9% Two or more races (nonhispanic) .7% Some Other Race (nonhispanic) 1.84% 65.24% LATINO Over 94% of the study area is either Latino or African American compared to only 51% of the city as a whole *2010 Census Self- Reported Mexican 20K Puerto Rican 63K OTHER Total Latino Population 228k Dominican 106K Totals including immigrant groups Immigrants from Latin America *American Community Survey 2008-2013 Self- Reported 116K Latino Immigrants 77K Immigrants from the Dominican Republic 12K Immigrants from Mexico OTHER 19K Mexico 12K Immigrants from Africa Dominican Republic 77K *American Community Survey 2008-2013 Self- Reported Immigrants from Africa: 20K All Other Immigrants 142K Other 4K Immigrants from Ghana: 8K Other 6.1K Immigrants from West African: 16K Of the 142K immigrants in the Study Area, 20K came from Africa. Of these: 16K came from West Africa, specifically: 8K from Ghana 1.1K from Nigeria Immigrants from Nigeria: 1.1K sso &A cce rie s 29% ir Repa (DCP field work) Auto AUTO USES er ( Oth o) Aut Gas Station a air g de Re p ing to th Clo Au Bo 104 restaurants (26 recorded as “full service”) 102 vacant parcels/buildings 199 Auto-related Uses 57 Auto Accessories/Repair 81 Auto Repair 5 Sales/Rental 42 Parking 5 gas Vacant 89 Beauty/Barber/Spa 73 Bodegas 64 Clothing/Accessories 38 Electronics/Appliance 12 Full-line grocers, - 10 “fish or meat” - 10 “fruit or vegetable” 5 General Merchandise 21 “Health/Personal Care” 11 “Medical/Dental Office” 22 Drug Stores ntals Surveyed 894 total lots Recorded 1,110 unique uses e Auto Sales/R Auto Accessories & Repair Auto Repair Auto Sales/Rentals Bakery Bank Bar/Pub/Club Beauty Parlor, Barber, Spa Bodega/ Convenience Building Material/Garden Equipment Supplies Café Clothing/Clothing Accessories Community Facility Community Garden Covered Parking Daycare Center Dry Cleaner Event Space Financial Service (Other than Bank) Fish or Meat Fitness Center Florist Food& Beverage Fruit & Vegetable Full-Line Grocer Furniture/Home Furnishings Gas Station General Merchandise Government Agency Hardware Health/Personal Care House of Worship Industrial Law Office Laundromat Logistics Medical/Dental Office Multi-Service Neighborhood Services/Offices Open Parking Optical Store Other Auto Other Community Facility Other Retail Other Service/Office Park Pawn Shop Pet/Pet Supplies Pharmacy/Drug Store Public facilities/Institutions Res taur Renovation/ Transition ant Residential Restaurant Full-Service Restaurant Restaurant Limited Service Restaurant School Self-Storage Sports, Hobby, Books, Music Tax Service Transportation/Utility Travel Agency No Data Vacant: For Rent/Unoccupied Vacant: Renovation/Transition Wine & Liquor Store Jerome Avenue Study Retail Survey Business by Type Zoning Study Area 120 100 80 60 40 20 0 ALL USES (DCP field work) Highlights d uto A Pa n e r te a l e OTHER Salo n/B arb er n rki g Op 14% 14% 7% Covered Parking 41% *All data from DCP field work Jerome Avenue Study Employment Profile Zoning Study Area Total Firms 512 Total Employees 3,755 Accommodation/ Food Service 65 (13%) Accommodation/ Food Service: 565 (15%) Retail Trade: 992 (26%) Retail Trade 198 (39%) Other Services 86 (17%) Tot al Firms Health Care/ Social Assistance: 854 (23%) Tot al Em ployees 3,755 Of the employees that All Other Wholesale Trade work within the Zoning Study Transportation and Warehousing Area, work in Health Retail Trade Care/Social Assistance or the Real Estate and Rental and Leasing Retail Trade. Professional, Scientific, and Technical Services Other Services (except Public Administration) Manufacturing Of the over Information in the zoning study area, Health Care and Social Assistance Finance and Insurance Educational Services are automotive-related Construction Administrative & Support and Waste Management &Remediation Services Accommodation and Food Services over 50% 500 businesses just over 15% Data from Quarterly Census of Employment and Wages Jerome Avenue Study Auto Use Survey *All Locations identified by Department of City Planning staff in the Fall of 2014