Winning the War on Pipelines: Understanding Permitting Challenges for Energy Infrastructure Projects in the Post-KXL World Tommy Foltz Consumer Energy Alliance Interstate Oil & Gas Compact Commission October 4, 2016 Mission The mission of CEA is to improve consumer understanding of our nation’s energy security, including the need to reduce reliance on imported oil and natural gas, maintain reasonable energy prices for consumers, and continue efforts to diversify our energy resources. Membership Makeup by Industry Oil, Gas & Nuclear Association Chamber of Commerce Consumer Discretionary Services Trucking/Transportation/Logistics Manufacturing/Chemicals Independent Oil & Gas/Support & Services Engineering/Machinery/Construction Other Agriculture/Food & Beverage Power Generation/Utility Oil & Gas/Fossil Fuel Producer Energy-focused Consumer Associations Renewable Producer/Association Education Insurance/Healthcare Technology Nuclear Producer 2 “Keep It in the Ground” Movement • Climate Change – Safe and Responsible – Jobs – Low cost energy – Energy security – Destroying the planet “We’ll never get the solutions we need…unless we build the movement first.” - Bill McKibben, 350.org 3 Why a War on Pipelines? • Local fracking bans have been overturned by the courts. • State laws have been strengthened – Texas HB 40 – Oklahoma SB 809 • Harder to oppose oil and gas at the well head. • Opposition has moved downstream. • Created “Transpartisan” alliance between climate change activists and property rights activists. 4 Anti-Energy Campaigns Opposition Targets Victory Declared Under Attack Next Target Offshore • • • • • Atlantic OCS Aleutian Basin OCS California OCS EGOM OCS Florida OCS • Beaufort & Chukchi Alaska OCS • Gulf of Mexico OCS • Balance of Alaska OCS • Balance of OCS Onshore • • • • • New York State Maryland Monument Designations NPR-A ANWR • CO (local), PA, OH, NM, TX • Monument Designations • All Federal Lands • Colorado (State) • All Hydraulic Fracturing Infrastructure • • • • Keystone XL Bluegrass Pipeline New England-to-Canada TransMountain Pipeline (Canada) • Kinder NE Energy Direct • Palmetto Pipeline • • • • • • • • • • Atlantic Coast Pipeline Dakota Access Line 3 Replacement Sandpiper Mariner East Mountain Valley Pipeline Nexus Pipeline Rover Pipeline Spectra Access NE Sabal Trail Pipeline Constitution Pipeline The opposition is engaged in a multi-dimensional war on fossil fuels that spans all geographies, type of fuels and forums. • All new pipeline and transmission line projects (including all FERC applications) • FERC review process and “Office of Public Participation”/Litigation subsidies • State eminent domain laws 5 Activism • Priorities for National Anti-Development Campaigns: • Halt construction of pipelines, compressor stations, storage units • Disrupt FERC approval process, enact state regulatory barriers • Keep Dakota Access Pipeline protest “front and center” as symbol of this movement; it is the “new Keystone XL” • Unified Voice – well-orchestrated, uses similar language • “Keep it in the Ground” used by both anti-fossil groups and the Obama Administration • “Solidarity with Standing Rock” – ongoing Dakota Access Pipeline protest is singular rallying point for many groups nationwide • Grassroots: Hundreds of anti-development groups building local resistance campaigns • Well Funded: Hundreds of millions of $$$ in national annual budgets 6 Anti-Energy Campaign Strategies and Tactics • Campaign Strategies • • • • Play offense Be consistent – Unified Voice Engage at federal, state and local Employ national narrative that illustrates local impacts • Campaign Tactics & Tools • • • • • • Grassroots engagement Coalition building Social media/traditional media Engage in every regulatory process Local outreach/resolutions Protests/civil disobedience 7 Extremism • Active harassment – Intimidation • FERC Commissioners • Average citizens – Cyber bullying • Encouragement to harass – Damage and destruction of equipment – Physical assault 8 Pipelines for America Campaign Goals: • Broaden public education and awareness with simple messages • Focus on impact to families and small businesses • Drive clear understanding on the need for more pipeline capacity • Add CEA’s consumer advocacy voice to the debate • Correct the record • Counter deliberate misinformation 9 Pipelines for America campaign Successful Campaign Efforts: • Proactive - First Movers create First Impressions: Early communications telling positive stories resonate better than reactions to negative attacks • Change the Narrative: Policy debates can’t be about “Big Oil” vs. “Communities,” or “Energy” vs. “Environment” • Engage Entire Public: Policy-makers respond to public opinion • Show Pride - Do Not Apologize: Oil and gas has changed the world for the better 10 Media Results Since Launch • Over 350 total media hits • 59 select press release pick-ups • Over 120,000,000 impressions/media reach • Total earned media value: $3,033,137 11 Key Takeaways • Expect opposition to nearly everything – – Goal is to END fossil fuel development and means of delivery – “Safe and responsible” is irrelevant if the product being delivered is “destroying the planet” – Clear shift in messaging on natural gas as a “bridge” • Without defusing misinformation, economic arguments lose • Campaign style attacks require campaign style defense • CEA seeks partners to help educate the public on the critical importance of energy infrastructure 12 Pipelines for America Looking for local partners to join the discussion ALL Mitt PIPE FOR/America For More Information Contact Information: Tommy Foltz tfoltz@consumerenergyalliance.org 281-928-2637 http://consumerenergyalliance.org/ 14