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Danielle Bergstrom
Amanda Brown-Stevens
Wilma Quan-Schecter; Bruce Rudd; Mary Creasman (Mary.Creasman@tpl.org)
more Fresno poll feedback
Thursday, November 03, 2016 4:57:19 PM

Hi Amanda,
 
The Mayor did have a chance to review the polling questions and I wanted to make sure you had her
feedback. General feedback – she wants to make sure that polling questions are added to test
support for building new parks and trails. Perhaps a question that test what is more important –
improving what we have or adding new parks? More specific feedback below:
 
Q14A – add walking to “hiking and biking access…” as well as something that gets at building new
parks and trails
 
Q16 – not sure why necessary to strike
 
Q18 – public instead of “City” at beginning of question
 
Q19 – replace Fresno Parks and Recreation Department with “City Parks Department”
 
Q33 – Add “building new parks” at beginning of sentence
 
Q41 – strike
 
Q46 – replace hiking with walking
 
Q51 – revise to reflect input related to testing specifically adding new parks and trails vs
maintenance; replace hiking with walking
 
Q52 – should we test another negative? The other major vulnerability would be that 1) we don’t
have enough police officers, so why would we spend money on parks? And 2) something about city
hall not having a good track record….tortilla factory, Met Museum, Granite Park, baseball stadium,
near bankruptcy – these are all near boondoggles that media and others highlight from time to time
 
Let me know if you have any questions. Thanks!
 
Danielle Bergstrom
Special Policy Advisor
Office of Mayor Ashley Swearengin   City of Fresno
559-621-7910 (direct)
(cell)
danielle.bergstrom@fresno.gov