SCAPE LANDSCAPE ARCHITECTURE DPC PENSACOLA WATERFRONT FRAMEWORK AND CATALYTIC PROJECTS JUNE 17, 2019 PROJECT GOALS CREATE A MORE CONNECTED PUBLIC REALM >20 mum?.mwwba? r00>r PROMOTE EQUITY AND INCLUSION IN PUBLIC SPACE . . "u 5-w- Zm<< m0.? >20 02.0 IDENTIFY ACTIONABLE AND IMPLEMENTABLE PROJECTS PROJECT TIMELINE FRAMEWORK PLAN january february march april may june CATALYTIC PROJECTS: CONCEPT DESIGN CIVICCON PRESENTATION + WORKSHOPS SANDERS BEACH SITE VISIT + MEETINGS FRAMEWORK PRESENTATION FINAL PUBLIC PRESENTATION + CATALYTIC PROJECT WORKSHOPS 6/17 WATERFRONT INDUSTRY EXPANDED THE ZONE BETWEEN WATER AND LAND umlm?lmlHINHIH I ?ImumW-m- - .255 .m A C. Mun?. abmow?mwi IM. huhTHE FRAMEWORK ESTABLISHES A STRONG IDENTITY FOR MAIN STREET AND PRIORITIZES ALL ROAD :me >20 >20 mZOch>Omm cww>z WHILE CONSIDERING VULNERABILITY AND HISTORIC ECOLOGICAL PATTERNS WATERFRONT FRAMEWORK .. .u Rm . 1 .13'liu LVJUI . ..111 ?oat, a; . a "an; . a . . . . . .II flint]: .il. Fin. (Ill. v: .knll- ?3 iam? a ""014- . 1.660 n. uni-L?oo-u 0 A A Photo i for ?0.0.0.0 ?ghts-5:000 .lldicdc?nqddidul 3 LYTIC PROJECTS . ?irts 4-11.] James Lima Planning Development PARKS AND OPEN SPACES AS ECONOMIC DEVELOPMENT STRATEGY Capita Follows Talent. Talent Follows Place, Evidence throughout the U.S. confirms that strategic investments in parks and open spaces can: • improve quality of life, • attract talent and businesses, • spur private development, and • generate favorable returns on public investment. Pensacola’s public and private investments in placemaking have already generated impressive economic and social benefits for the city as a whole. Pensacola should continue to invest in high-quality parks and urban amenities to compete for visitors, young talent, and the creative class - these are key components of successful tourism and innovation economy. Local Culture Community Livability Innovation Vibrancy Job Growth Public Space Tourism Currently, the growth of young working age population near the waterfront outpaces the County average. With further improvement in the quality of life and by leveraging existing assets, Pensacola can develop a truly competitive core that cultivates an effective brand, attracts more talent, fosters stronger agglomeration of key industries, and fuels greater regional growth. ESCAMBIA COUNTY Age 25-49 Growth Rate (4-year): 2.3% DOWNTOWN / BRUCE BEACH Age 25-49 Growth Rate (4-year): 11.2% PORT / HISTORIC DISTRICT Age 25-49 Growth Rate (4-year): 9.9% Existing Assets Major employers Major innovators Art and cultural institutions Recreational assets and attractions Data source: American Community Survey 2009-2013 and 2013-2017. Downtown / Bruce Beach: Census Tract 1. Port / Historic District: Census Tract 8. How Do Parks and Open Spaces Generate Economic Benefit? Property value premium Spurring new development Tourism Parks and open spaces Job creation Tax revenue Talent and business attraction Increased spending How Do Parks and Open Spaces Generate Economic Benefit? Focus on Real Estate Impact Property value premium Spurring new development Tourism Parks and open spaces Job creation Tax revenue Talent and business attraction Increased spending 55% of Americans say access to green space is a top or higher priority when deciding where to live. On average, parks and open spaces cause property values to rise by approximately 20%, depending on proximity, the quality and type of the park, and other locational attributes. Percent premium on residential property 25% 20% 15% 10% 5% Travel distance to park 100 ft 500 ft 900 ft Source: The Urban Land Institute. “America in 2015: A ULI Survey of Views on Housing, Transportation, and Community” (2015). John L. Crompton. “The Impact of Parks on Property Values: Empirical Evidence from the Past Two Decades in the United States” (2005). 1,300 ft 1,700 ft 2,100 ft THE CASE FOR OPEN SPACE Center for Sustainability and Economic Performance Pensacola - Catalytic Projects limit?. I Ill-I'- I- 'm?iml"! - . . 5m.- . -. CATALYTIC PROJECT Hashtag Connector Potential Real Estate Impact • Existing properties: incremental higher assessed value due to proximity to parks: approximately $29.6 million • New induced development: net new assessed value: approximately $27.9 million • Net Present Value of new property tax revenue to the City: approximately $11.6 million Tax revenue accounts for inflation. New development value is total amount in stabilization. Calculation does not include additional economic benefits from increased tourism, jobs, and sales. Additional calculations and explanation of assumptions avaiable in Appendix. CATALYTIC PROJECT Bruce Beach Potential Real Estate Impact • Existing properties: incremental higher assessed value due to proximity to parks: approximately $2.8 million • New induced development: net new assessed value: approximately $6.6 million • Net Present Value of new property tax revenue to the City: approximately $1.7 million Tax revenue accounts for inflation. New development value is total amount in stabilization. Calculation does not include additional economic benefits from increased tourism, jobs, and sales. Additional calculations and explanation of assumptions avaiable in Appendix. Keep Building on Your Successes DOWNTOWN CONNECTOR .- . masonic .lldia?nqudidul ?0000 at0000:0301; 1. . ?itKEY PRIORITIES w=A>me~ >20 m>_um CONNECT PEOPLE TO THE WATERFRONT ACKNOWLEDGE AND CELEBRATE HISTORIC SIGNIFICANCE .235. >20 MAIN STREET AND TARRAGONA STREET HISTORIC BUILDINGS PROVIDE STREET WALL NO SEATING UNSAFE PEDESTRIAN CROSSING LACK OF BICYCLE INFRASTRUCTURE NARROW SIDEWALK WITH NO SHADE VIEW DOWN JEFFERSON STREET LACK OF PUBLIC SPACE NEAR FERRY LACK OF CONTINUOUS STREET WALL MULTIPLE SURFACE PARKING LOTS OVERSIZED TRAVEL LANES NO SIDEWALK CATALYTIC PR .34 {all I for" - .. I SIGN PROCESS ills-I A. :21. . . . . 145. [puma mama HISTORIC DOWNTOWN CHI Um gg?m BUD UGDUD EU C0 Etum?? :7 D5 508:]ng 3 [Int] DD [5 c. HASHT DISTRICTS DES DEUCE EMBEDDED Dm?? 133318 NOSHaddaf “HASHTAG” CONNECTOR PRIORITIZING USERS IN STREET DESIGN Source: NACTO - National Association of City Transportation Officials “HASHTAG” CONNECTOR EXISTING CONDITIONS RECENT STREET IMPROVEMENTS RECENTLY IMPLEMENTED BIKE LANES UNDERUTILIZED SPACE ALONG MAIN ST UNDERUTILIZED PARCELS “HASHTAG” CONNECTOR PROPOSED PLAN PALAFOX HISTORIC PALETTE WATERLINE PALETTE CONNECT TO EXISTING BIKE LANE SHARED STREET (WOONERF ) CONNECT TO MARITIME PARK CROSS AT GRADE DEVELOPMENT OPPORTUNITIES COORDINATE WITH PORT VISION II: EXISTING VEHICLE FLOW . JI EASTBOUND I WESTBOUND VEHICLE TRAFFIC 1L 1: JroL I I I I i “HASHTAG” CONNECTOR PROPOSED VEHICLE FLOW CURBLESS SHARED STREET (WOONERF) EXTEND GIMBLE STREET ALTERNATING ONE-WAY STREETS “HASHTAG” CONNECTOR PROPOSED FURTHER TRAFFIC STUDIES STUDY INSTERSECTION PERFORMANCE STUDY TURN LANE CAPACITY STUDY POTENTIAL ROAD DIET ENSURE TRUCK TURN RADIUS STUDY ONE-WAY STREETS CIRCULATION E?l?chRECENTLYIMPLEMENTED BIKE LANES . .- 91 13f: $19.24“HASHTAG” CONNECTOR PROPOSED BIKE NETWORK CONNECT TO EXISTING BIKE LANES CONNECT TO EXISTING WATERFRONT BIKEWAY RELOCATE PORT FENCE CURBLESS SHARED STREET (WOONERF) CROSSING AT GRADE CONNECT TO FUTURE MARITIME PARK BIKEWAY CONNECT TO PORTSIDE VISION CONNECTO EXISTING CURB CONFIGURATION I “HASHTAG” CONNECTOR PROPOSED CURB CHANGES NARROWED TRAVEL LANES CURB EXTENSIONS NEAR INTERSECTIONS CURBLESS SHARED STREET (WOONERF) EXTEND GIMBLE STREET “HASHTAG” CONNECTOR EXISTING CONDITIONS RECENT STREET IMPROVEMENTS RECENTLY IMPLEMENTED BIKE LANES UNDERUTILIZED SPACE ALONG MAIN ST UNDERUTILIZED PARCELS CON ECTO POTENTIAL DEVELOPMENT SITES . DEVELOPMEN TOPPORT “HASHTAG” CONNECTOR PROPOSED STREETSCAPE IMPROVEMENTS PALAFOX HISTORIC PALETTE WATERLINE PALETTE CONNECT TO EXISTING BIKE LANE SHARED STREET (WOONERF ) CONNECT TO MARITIME PARK CROSS AT GRADE DEVELOPMENT OPPORTUNITIES COORDINATE WITH PORT VISION “HASHTAG” CONNECTOR PROPOSED TREE CANOPY PALAFOX HISTORIC PALETTE WATERLINE PALETTE CONNECT TO EXISTING BIKE LANE SHARED STREET (WOONERF ) CONNECT TO MARITIME PARK CROSS AT GRADE DEVELOPMENT OPPORTUNITIES COORDINATE WITH PORT VISION “HASHTAG” CONNECTOR SIDEWALK RECONSTRUCTION ALTERNATIVES BRICK ROW PAINTED BIKELANE ON-STREET PARKING NARROWED TRAFFIC LANE EXISTING CONDITIONS MINIMAL RECONFIGURATION USING PAINT “HASHTAG” CONNECTOR SIDEWALK RECONSTRUCTION ALTERNATIVES CURB EXTENSION WITH BIOSWALES SIDEWALK BIOSWALE PAINTED BIKELANE PAINTED BIKELANE NEW SIDEWALK WITH BIOSWALE PLANTED BIKELANE BUFFER PLANTED BIKELANE BUFFER NARROWED TRAFFIC LANE PAINT + PLANTING WITHIN ROADBED NARROWED TRAFFIC LANE COMPLETE SIDEWALK REPLACEMENT CONN ECTOR MAIN ST BETWEEN PALAFOX ST AND JEFFERSON ST (EXISTING) CONN ECTOR MAIN ST BETWEEN PALAFOX ST AND JEFFERSON ST (PROPOSED) SIDEWALK 8' BIOSWALE 5i PARALLEL PARKING 8" TRAVEL LANE PLANTED MEDIAN 10" TRAVEL LANE 10" PLANTED BUFFER 5? PROTECTED SIDEWALK BIKELAHE 10" 13' CONN ECTOR PALAFOX ST BETWEEN MAIN ST AND ZARAGOZA ST (EXISTING) BRICK ROW PARALLEL TRAVEL LANE TRAVEL LANE PARALLEL BRICK ROW SIDEWALK 5' 9.5' 12' 12? PARKING 9.5' 5' 8' CONN ECTOR PALAFOX ST BETWEEN MAIN ST AND ZARAGOZA ST (PROPOSED) SIDEWALK BRICK ROW PROTECTED PLANTED TRAVEL LANE TRAVEL LANE PARALLEL BIOSWALE BRICK ROW SIDEWALK 15? 5' BIKE LANE 5? BUFFER 5' 9' 9? PARKING 9' 5' CONN ECTOR CEDAR ST BETWEEN PALAFOX ST AND JEFFERSON ST (EXISTING) I'll 5 ?s CONN ECTOR CEDAR ST BETWEEN PALAFOX ST AND JEFFERSON ST (PROPOSED) PRIVATE SHARED SPACE 25' NEW LOT SHARED TRAFFEC LANE 12' DEVELOPMENT “HASHTAG” CONNECTOR PLANTING STRATEGY MAIN STREET & NORTH-SOUTH STREETS (LARGE CANOPY TREES) BASSWOOD BALD CYPRESS MIYABEI MAPLE REDBUD GREY DOGWOOD PARSLEYHAW GULF MUHLY SMOOTH CORDGRASS CHEROKEE SEDGE EAST-WEST STREETS (SMALL / ORNAMENTAL TREES) BIOSWALE / PLANTING BUFFERS “HASHTAG” CONNECTOR SAMPLE BLOCK ALONG MAIN STREET (EXISTING) CURBSIDE PARKING OVERSIZED TRAVEL LANES MAIN STREET VEHICLE DOMINATED NO BIKE LANE CURBSIDE PARKING SOUTH PALAFOX ST. “HASHTAG” CONNECTOR SAMPLE BLOCK ALONG MAIN STREET (PROPOSED) EXISTING STREETSCAPE PLANTED LANE BUFFER STORMWATER BIOSWALE TWO-WAY BIKE LANES DISTINCT PAVING PATTERN NEW DEVELOPMENT N 0 15 30 60 ft ?g 2" .T Z??lily. r. l3?, ?"pr . . I . 4.1. .5 nil if\lt?uf .. . . .. I-IIalil$5"(IN..1. .v ..LIIN . J4?4:;[Illi- .. I 1 I 34!! Illil I'll] .. .1311 1.1.1! I . VIEW OF MAIN STREET AT PALAFOX NEW DEVELOPMENT NEW DEVELOPMENT CURBSIDE PARKING ACTIVE STOREFRONT BIOSWALE CUSTOM SEATING PLANTED BUFFER DISTINCT PAVING TWO-WAY BIKE LANE 2.9plat: . . uric . anyVIEW OF MAIN STREET AT JEFFERSON VIEW OF MAIN STREET AT JEFFERSON NEW DEVELOPMENT ACTIVE STOREFRONT STORMWATER BIOSWALE CURB EXTENSION TWO-WAY BIKE LANE PLANTED BUFFER _Jr H. . . -. .- ft" "ff? I .. mm .. f?ww- Cur-m(.95., - n-v? PLAZA DE LUNA VIEW DOWN PALAFOX STREET INFILL DEVELOPMENT CEDAR SHARED STREET PROTECTED BIKE LANE ACTIVE STREET FRONT CUSTOM SEATING DISTINCT PAVING Potential Development Sites in the “Hashtag” Project Ownership PUBLIC / PRIVATE County City City City City City Potential Development Sites in the “Hashtag” Project Zoning District Zoning District C-2A HC-2 M-1 South Palafox Business District Waterfront Redevelopment District Potential Development Sites in the “Hashtag” Project Land Square Footage, by Zoning District 33k Public C-2A Subtotal: 196k 164k Private HC-2 Subtotal: 18k 18k Private M-1 Subtotal: 18k 18k Public South Palafox Business District Subtotal: 53k Waterfront Redevelopment District Subtotal: 190k 9k Public 43k Private 156k 34k Public Private Total Land Area: 474k sqf (10.9 acres) Permitted Amount of Development: Approximately 550 Dwelling Units in Total (Multi-Family) + Commercial Recommended Development in the “Hashtag” Project Historic Downtown Mid-Low Density, Retail-Residential Permitted DUs: Approximately 15 in Total Main Street High Density, Retail-Residential -Hotel Permitted DUs: Approximately 170 in Total Zoning District C-2A HC-2 M-1 South Palafox Business District Waterfront Redevelopment District Bayfront Mid-High Density, Retail-Residential-Office Permitted DUs: Approximately 360 in Total Implementation Strategies for the “Hashtag” Project Public Realm and Infrastructure Capital Improvement & Maintenance Public Improvement District Private City County State Assessment Direct use Bond Sponsorship Foundation Fundraising The Hashtag Project Area overlaps with the Downtown Improvement Board (DIB), funded by a special tax levy on properties within its district boundaries. While the Downtown Improvement District focuses on maintenance of the downtown instead of capital improvements, they can potentially work with the City and identify recommended street improvement projects for City funding. The Parking Management District, also overseen by the DIB, could potentially fund capital improvements with available parking revenue, provided that the inter-local agreement with the City is renegotiated. Implementation Strategies for the “Hashtag” Project Public Realm and Infrastructure Capital Improvement Downtown Improvement Board District Boundary Implementation Strategies for the “Hashtag” Project Development Process for Public Land Community Engagement Planning and Design Principles Targeted Development RFP Responses From Developers Public-Private Partnership Recommended Development and Design Strategies for the “Hashtag” Project Coexisting with Historic District of Unique Character Historic Front Street (Cookfox) Recommended Development and Design Strategies for the “Hashtag” Project Indoor/Outdoor Space Williams Terrace (David Baker) BRUCE BEACH ?0.0.0.0 ?ghts-5:000 .lldicdc?nqddidul 3 LYTIC PROJECTS . ?irts 4-11.] KEY PRIORITIES CONNECT PEOPLE TO THE WATER >20 MARK AND COMMEMORATE AFRICAN-AMERICAN HISTORY AND HERITAGE AT THE SITE DESIGN FOR EDUCATIONAL ACTIVITIES, BOTH INDOORS AND OUTDOORS CREATE A CULTURAL AND EDUCATIONAL DESTINATION AT THE EDGE EXISTING BEACH WASHERWOMAN / SAN MIGUEL CREEK NATIVE WETLAND VEGETATION CONSTRUCTION DEBRIS SLOPED BEACH EXISTING WETLANDS POTENTIAL FOR ACCESS PATH EXPANSIVE BAY VIEWS CONSTRUCTED WETLAND CONSTRUCTION DEBRIS MOUND CIVICON FEEDBACK SHEETS PEOPLE SHOULD BE ABLE TO PLAY LEARN RELAX BRUCE . A YOUR VISION FOR BRUCE 16 i5 W40 Wm . 317* Wrmolvmtoam . PENSACOLA BAY on the plan where you would llke to see different activities or . In new activities at Bruce Beach. We welcome all Ideas! PENSACOLA BAY Mark on the plan where you would like to see activities or enqoqe in new at Bruce Beach. We welcome all ideas.I 2 . . . uh CREE YEW Use PENSACOLA BAY Mark on the plan where you would like to see di?erent activities or enqaqe in new activities at Bruce Beach. We welcome all ideas! DESIGN PROCESS DESIGN PROCESS BRUCE BEACH SCALE COMPARISONS BRUCE REACH THE HILLS CASCADE PARK Pens-scum. FL Governors Island, NY Tallahassee. FL 11.5 acres 7.5 acres 25 acres SEVILLE SQUARE BRYANT PARK Pens-accla. FL New York Clty. NY 2 acres 9 acres ADMIRAL MASON PARK BAWIEW PARK Pensacola. FL Pensacola. Fl. 7.5 acres 28 acres S. CLUBBS STREET BRUCE BEACH MAIN STREET HISTORIC RAIL MOUND / LANDFORM WASHERWOMAN CREEK PENSACOLA BAY NATURALIZED 3-14.? . . . . . . . . PLAN .. ., {333%. ?5 EAC BRUCE BEACH ILLUSTRATIVE PLAN ENTRY PLAZA EDUCATION CENTER STORMWATER POND LEARNING GARDEN OUTDOOR EXHIBIT MARSH BRIDGE SPLASH PAD BLUFF OVERLOOK KAYAK STORAGE BEACH TERRACES MOUND SCRAMBLE ADULT EXERCISE DROP OFF AREA SIDEWALK ALONG MAIN STREET BUILDING ENTRANCE BUILDING ENTRANCE LEARNING GARDEN PEDESTRIAN BRIDGE PARKING KAYAK STORAGE BLUFF OVERLOOK PICNIC TERRACE LAWN TERRACE ACCESSIBLE KAYAK LAUNCH A FULLY ACCESSIBLE PARK . . [?4?1 13K U33 1?4 (It! . m? o?H 13K: 114m II EEK Kan?" - .. .I a? .K Ir" Inc-- ?IraEw-?w-?a - ma: Marni-w . . . . I yarn-xv or: .. . lurid? BIRD’S EYE VIEW OF BRUCE BEACH PARK EDUCATION CENTER KAYAK STORAGE BLUFF OVERLOOK ENTRY PLAZA LEARNING GARDEN OUTDOOR EXHIBIT MARSH BRIDGE BEACH TERRACES ML. 1.iiligp?Rink? . I i: El ?ll-??714 '5.1-1- .9- .w .3 3-32.33? i an . 7.7571: 4" 12-: 23sundolphin 1 VIEW FROM ENTRY PLAZA BUILDING CANOPY EDUCATION CENTER BEACH VIEW STORMWATER POND SHADED SEATING RELOCATED HISTORIC RAIL EXHIBIT DISPLAY I I I. I ?F-nl- 911-??l-?Ii I II .-.. -I .3 E?h??gda Kev? .- hl.c:- ff ?1 If I Lina-nub Thurid?f, Dacembgr i awn! 1" an .i~n at: Belmont Street Historic Brick Paving BRUCE BEACH ORNAMENTAL GRASSES PLANT PALETTE WET PRAIRIE WET PRAIRIE HARDWOOD HAMMOCK BLUFF HARDWOOD HAMMOCK HARDWOOD HAMMOCK DUNE . ?is. . . J- BLUFF COMMUNITY TITLE BLUFF TREES LONG LEAF PINE SLASH PINE LOBLOLLY PINE SAW PALMETTO WAX MYRTLE GALBERRY BLUFF UNDERSTORY/ SHRUBS BLUFF UNDERSTORY/ HERBACEOUS LITTLE BLUESTEM ST. JOHNS WORT I I -1 ?113? {35.951 If. ?5.55?iv-1W; . InRaf, 4-. . . II 3 .IL. PM J??h a" "gum; fig-if; . 1-.- If? DUNE COMMUNITY TITLE DUNE TREES CABBAGE PALM SAND LIVE OAK DUNE UNDERSTORY/ SHRUBS SAW PALMETTO WAX MYRTLE SEA GRAPE SEA OATS DUNE PANIC GRASS FLORIDA ROSEMARY DUNE UNDERSTORY/ HERBACEOUS I., HARDWOOD HAMMOCK COMMUNITY TITLE HARDWOOD HAMMOCK TREES SOUTHERN LIVE OAK SAND LIVE OAK LAUREL OAK SOUTHERN MAGNOLIA PIGNUT HICKORY AMERICAN HOLLY HARDWOOD HAMMOCK UNDERSTORY/ HERBACEOUS LITTLE BLUE STEM SAW PALMETTO WET PRAIRIE COMMUNITY TITLE WET PRAIRIE/ GRASSES SAW GRASS BLACK SEDGE GULF MUHLY FLORIDA LOBELIA PICKERELWEED WATER HYSSOP WET PRAIRIE/ HERBACEOUS Il- 1.. - 4.1-. 4. hug?VFVIEW FROM BLUFF OVERLOOK BAYFRONT STADIUM BEACH TERRACES PICNIC TERRACE BRUCE BEACH SHADED PLAZA GROVE SEATING STEPS Implementation Strategies for the Bruce Beach Project Design, Development, Governance + Stewardship Resident Advisory Group Public-Private Partnership Educational and Community Organization Continued design involvement Government funding for development Tenancy and programming Governance and stewardship Governance and stewardship Governance and stewardship THANK