SEPTEMBER 10, 2019 Thinking forward for schools and communities. CENTRAL UNIFIED SCHOOL DISTRICT VOTER SURVEY RESULTS PRESENTATION CENTRAL UNIFIED SCHOOL DISTRICT 650 California Street, Suite 2050 San Francisco, CA 94108 415.956.1030 www.dalescott.com VOTERSURVEYRESULTS Survey Methodology RANDOM TELEPHONE SURVEY OF VOTERS CONDUCTED IN AUGUST 2019 ▶ Survey Dates: 8/17/19 to 8/21/19 ▶ Completed Surveys: 404 ▶ Landline / Mobile Split: 42% / 58% ▶ Average Length: 7.6 minutes ▶ Margin of Error: 4.9% CENTRAL UNIFIED SCHOOL DISTRICT Voter Information EXPERIENCE WITH CENTRAL UNIFIED SCHOOL DISTRICT Do you have or have you ever had any children or grandchildren who attended or are now attending a school in the Central Unified School District? Yes - Children Currently Attending 29% No 44% Yes - Grandchildren Currently Attending 8% Yes - Granchildren Attended in the Past 5% Yes - Children Attended in the Past 14% CENTRAL UNIFIED SCHOOL DISTRICT Voter Information INFORMATION ABOUT CENTRAL USD What is the main way you receive information about the Central Unified School District? Public Meetings 5% Local Radio Station 3% Unsure 10% Friends or Family Members 32% Local Newspapers 13% District Website 13% Internet News 14% School District Employees 10% CENTRAL UNIFIED SCHOOL DISTRICT Core Values PERCEPTION OF DIRECTION OF EDUCATION In your opinion, is the education at the schools in your community headed in the right direction or the wrong direction? Direction of Education Both 5% Wrong Direction 19% Right Direction 57% Don't Know/Unsure 19% CENTRAL UNIFIED SCHOOL DISTRICT Core Values PERCEPTION OF EDUCATION QUALITY Either from what you know or what you’ve heard, would you rate the quality of education provided by Central Unified School District as excellent, good, fair or poor? Quality of Education Poor 4% Fair 22% Excellent 19% Unsure 9% Good 46% CENTRAL UNIFIED SCHOOL DISTRICT Core Values PERCEPTION OF FISCAL RESPONSIBILITY How would you rate the quality of fiscal responsibility of the Central Unified School District compared to the quality of fiscal responsibility in the surrounding communities? Fiscal Responsibility Poor 6% Excellent 15% Fair 21% Unsure 15% Good 43% CENTRAL UNIFIED SCHOOL DISTRICT Core Values VIEWS ON PUBLIC SCHOOLS WITHIN THE COMMUNITY Do you agree or disagree that…Our local public schools are our community’s most important asset and should be our number one priority. Community’s Most Important Asset Agree 90% Disagree 9% DK/Unsure 1% CENTRAL UNIFIED SCHOOL DISTRICT Core Values VIEWS ON SCHOOLS IMPACT ON PROPERTY VALUES Do you agree or disagree that…Quality schools increase property values. Quality Schools Increase Property Values Agree 90% Disagree 5% DK/Unsure 5% CENTRAL UNIFIED SCHOOL DISTRICT Voter Attitudes BALLOT LANGUAGE: (BEFORE INFORMATION) If the election were held today, would you vote “yes” to approve or “no” to reject the measure? BEFORE INFORMATION “To renovate, upgrade, repair and equip classrooms and schools throughout the District, build a new elementary school and complete the high school shall the Central Unified School District measure authorizing $120 million in bonds be adopted with legal rates, an estimated levy of 6 cents per $100 of assessed value averaging $6.8 million per year through 2054 with independent citizens oversight and all money spent on local projects” No 26% Lean No 1% Yes 69% Don't Know/Refused 2% Lean Yes 2% CENTRAL UNIFIED SCHOOL DISTRICT Voter Attitudes IMPACT OF SPECIFIC PROJECTS Here are some details regarding the proposed bond. For each statement please tell me if it would make you more likely or less likely to vote for the bond? Funds would be used to… Funds would be used to upgrade outdated heating, ventilation and air conditioning systems Funds would be used to meet handicap accessibility (ADA) requirements in restrooms, classrooms and playgrounds Funds would be used to upgrade outdated electrical wiring and plumbing throughout the district 0% 10% More Likely 20% 30% 40% No Difference - Yes 50% Unsure 60% 70% 80% No Difference - No 90% 100% Less Likely CENTRAL UNIFIED SCHOOL DISTRICT Voter Attitudes IMPACT OF SPECIFIC PROJECTS Here are some details regarding the proposed bond. For each statement please tell me if it would make you more likely or less likely to vote for the bond? Funds would be used to… Replace aging portable classrooms with permanent buildings Funds would be used to renovate and modernize aging classrooms and facilities throughout the district Funds would be used to improve student safety by installing additional fencing, security alarms and monitoring systems 0% 10% More Likely 20% 30% 40% No Difference - Yes 50% Unsure 60% 70% 80% No Difference - No 90% 100% Less Likely CENTRAL UNIFIED SCHOOL DISTRICT Voter Attitudes IMPACT OF SPECIFIC PROJECTS Here are some details regarding the proposed bond. For each statement please tell me if it would make you more likely or less likely to vote for the bond? Funds would be used to… Renovate school libraries Construct an agricultural science lab at Cental High West Construct a performing arts facility at the new high school Construct a pool at the new high school 0% 10% More Likely 20% 30% 40% No Difference - Yes 50% Unsure 60% 70% 80% No Difference - No 90% 100% Less Likely CENTRAL UNIFIED SCHOOL DISTRICT Voter Attitudes TAX RATE SENSITIVITY Would you be more likely or less likely to vote for the bond if you knew that the bond would cost property owners… Less than $45 per $100,000 of assessed valuation per year in property taxes Less than four and a half cents per $100 of assessed valuation per year in property taxes Less than six cents per $100 of assessed valuation per year in property taxes Less than $60 per $100,000 of assessed valuation per year in property taxes 0% 10% More Likely 20% 30% 40% No Difference - Yes 50% Unsure 60% 70% 80% No Difference - No 90% 100% Less Likely CENTRAL UNIFIED SCHOOL DISTRICT Voter Attitudes BALLOT LANGUAGE: (BEFORE VS AFTER INFORMATION) Now that you have heard more information regarding a proposed Central Unified School District bond measure, if the election were held today, would you vote ‘yes’ to approve or ‘no’ to reject the measure? BEFORE INFORMATION No 26% Lean No 1% Don't Know 2% Lean Yes 2% AFTER INFORMATION Yes 69% No 21% Lean No 1% Yes 73% Don't Know 2% Lean Yes 3% CENTRAL UNIFIED SCHOOL DISTRICT Voter Attitudes BALLOT LANGUAGE BY VOTER RELIABILTY*: (AFTER INFORMATION) Now that you have heard more information regarding a proposed Central Unified School District bond measure, if the election were held today, would you vote ‘yes’ to approve or ‘no’ to reject the measure? UNRELIABLE – 32% VERY RELIABLE – 27% No 32% Yes 59% RELIABLE – 41% No 18% Lean No 1% Lean No 3% Don't Know 3% Lean Yes 3% No 14% Yes 74% Yes 83% Don't Know 1% Lean Yes 2% Don't Know 2% Lean Yes 5% * Very Reliable – Voting History is 4/4 or 3/3 Reliable – Voting History is 3/4 or 2/4 or 2/3 or 2/2 or 1/2 or 1/1 Unreliable – Voting History is 1/4 or 1/3 CENTRAL UNIFIED SCHOOL DISTRICT Election Planning MILESTONES FOR MARCH 2020 ELECTION Action Date/Month Conduct Voter Survey Research August 2019 Board Meeting: Survey Results Presented September 10, 2019 Finalize Project List September 2019 Draft Resolution and Legal Documents September 2019 Board Meeting: Bond Election Resolution Information Item October 8, 2019 Board Meeting: Bond Election Resolution Action Item October 22, 2019 Draft Argument in Favor of Bond Week of Oct. 28, 2019 Secure signers for Argument November 2019 County Filing Deadline December 6, 2019 File Argument for and Rebuttal to Argument Against December 2019 Election Day March 3, 2020 Issuance of First Series of Bonds TBD CENTRAL UNIFIED SCHOOL DISTRICT Voter Information 38,087 REGISTERED VOTERS IN THE CENTRAL UNIFIED SCHOOL DISTRICT Central USD: Party Affiliations Central USD: Voter Turnout 35,000 30,000 Republicans 28% 25,000 20,000 15,000 Democrats 40% 10,000 Other 32% 5,000 0 Jun-12 Nov-12 Jun-14 Nov-14 Jun-16 Nov-16 Jun-18 Nov-18 Primary Gubernatorial Presidential Source: Political Data, Inc CENTRAL UNIFIED SCHOOL DISTRICT Needs change. Innovation endures. Some financial advisors like to brag about the number of deals they’ve done. We like to talk about the problems we’ve solved. DS&C delivers innovative, practical solution that propel schools and communities forward. THINKING FORWARD CALIFORNIA K-14 FINANCIAL ADVISOR