KAITLIN MARTINEZ-HALL’S
COMMUNICATIONS PORTFOLIO
CONTENT,
SOCIAL MEDIA,
& PROMOTIONAL MATERIAL
CREATION

 CONTENT CREATION

Over 50+ articles in News, Arts &
Entertainment, and Opinion

Sole Writer for IMPULSIVE
Magazine, Volume 1, Issue 1

News Editor for daily publication &
Contributing Writer

 INSTAGRAM
PROMOTIONAL STORY

• Juxtaposed the story’s
protagonist and
antagonists
• Utilized contrast
between dark and light
to emphasize narrative
tension

 PROMOTIONAL
MATERIALS
• Ad: the thematic colors align
with the product

Created
with Canva

• Placement of text focuses on
the product while conveying
pertinent details
• Infographic: A combination
of visuals, graphs, data and
text narratively discuss the
issue and potential solutions

 COMMUNICATIONS SKILLS

• Social media content: Create 2-3 sentence attention-grabbing posts with visual
assets, links and hashtags based on the industry, holidays and current events. Posts
are edited according to each platform
• Social media management: Add, monitor, promote posts
• Press: Create press releases, press posts and clippings
• Canva: Design promotional materials for clients' events
• Writing: Write insightful, concise long-form content for client and their industry
• Synthesize complex information: summarize and combine data, jargon and technical
information into concise consumer-friendly posts and infographics

 RATES FOR CUSTOM WORK BY
KAITLIN MARTINEZ-HALL
• Social media content ($50/hour)
• Social media management ($50/hour)
• Press release ($75)
• Promotional materials design with Canva ($50)
• Short news item, feature, opinion or review ($100)

 SERVICES OFFERED BY EXPERTCLICK.COM
• 1. Press Room: Set up instantly for free, with a 10-day trial. This
includes sending unlimited news releases. Membership is $59 and
up, 15% agency discount.
• 2. Master Account: with 12 client seats at 50% off. Called a “Hot
Site” by USA Today. You can set this up as soon as the client joins,
or create the press room as part of your client pitch.
• 3. Yearbook of Experts: Authorities & Spokespersons – called “Dialan-Expert” by The New York Times. Inclusion starts at $79 a
month, or $780 annual.

 SERVICES OFFERED BY EXPERTCLICK.COM CONTINUED
• 4. NewsTip.com: Send news releases free. You get our full push and
ExpertClick press room for 10 days. Then you can either: a) Sign-up for
membership and continue to use the press room, or b) Let the news release
stand and forfeit press room access.
• 5. ExpertRadio.com: We’ll book your client on an iHeart radio talk show,
collaborate with the host to pose good publicity questions for client. We’ll post
the audio on SoundCloud and provide a SoundCloud audio embed link you can
share anywhere.
• 6. Produce Radio Show Video: Use edited radio show segments from iHeart
interview or client archives: $200 Per Segment

 SERVICES OFFERED BY EXPERTCLICK.COM CONTINUED
• 7. Writing News Releases: $75, includes sending news release to our
system. Senior Partner rate is $100. Cost includes drafts for your
changes, and re-writes if needed, to be accepted by PRNewswire.
• 8. Electronic Press Kit: 3 to 5 pages, PDF format with hotlinks -includes our creative for $175
• 9. Opt-In Form: Capture your news release viewers’ info with the
form, includes email account set-up for your news releases $275

 SERVICES OFFERED BY EXPERTCLICK.COM CONTINUED
• 10. PR Newswire: Full distribution of news releases, writing not
included. -- $495 for 800 words
• 11. Guaranteed Syndicated Editorial Placement: 2,400 placements
from www.NEWSUSA.com -- includes custom editorial about
you, placed on thousands of websites. Cost on request.
• 12. Create Social Media Account: Twitter, Facebook or Instagram
with first 10 posts: $250.
• 13. Social Media Management: Add, monitor, promote posts -$75/hour.